Native Deodorant Launched a Limited-Edition Deodorant in Matcha
Laura McQuarrie — May 15, 2018 — Lifestyle
References: nativecos
Native Deodorant, which has unveiled a range of fun seasonal deodorant scents in the past, has now launched an ultra-exclusive matcha scent. Just 500 of the limited-edition matcha-scented deodorants are being made available to consumers, with the product touting a pleasing herbaceous aroma of green tea leaves and honey.
Besides just appealing to consumers who are seeking out aluminum-free, paraben-free and non-toxic odor control products, Native Deodorant offers products that are safe, effective and boast exciting scents.
With the rise of personal care rituals, deodorant products are putting a greater focus on protecting and detoxifying the underarm area as an extension of one's self-care practices. Native Deodorant has found success with many of its unconventional seasonal scents, like Peppermint & Sugar Cane and Pumpkin Spice Latte.
Besides just appealing to consumers who are seeking out aluminum-free, paraben-free and non-toxic odor control products, Native Deodorant offers products that are safe, effective and boast exciting scents.
With the rise of personal care rituals, deodorant products are putting a greater focus on protecting and detoxifying the underarm area as an extension of one's self-care practices. Native Deodorant has found success with many of its unconventional seasonal scents, like Peppermint & Sugar Cane and Pumpkin Spice Latte.
Trend Themes
1. Matcha Scented Deodorants - There is increasing demand for unique and natural deodorant scents, creating an opportunity for companies to experiment with unusual scents like matcha.
2. Personal Care Rituals - There is a growing trend towards personal care rituals, and deodorants are becoming an important part of that ritual, which could lead to opportunities for companies to offer innovative and effective deodorant products.
3. Seasonal Deodorant Scents - Seasonal scents, like pumpkin spice latte and peppermint and sugar cane, have gained popularity, and companies could capitalize on this by introducing unique and exciting scent combinations.
Industry Implications
1. Personal Care - The personal care industry is increasingly turning towards natural and unique products, which presents opportunities for companies to introduce innovative and exciting deodorants like matcha-scented deodorants.
2. Green Beauty - The green beauty industry is growing rapidly, and consumers are now more aware of the ingredients in their personal care products, creating an opportunity for companies to innovate and offer safe and natural deodorant products.
3. Subscription Boxes - Subscription box services are becoming more popular, and by including seasonal deodorant scents like pumpkin spice latte and peppermint & sugar cane, companies could tap into this trend and offer unique and exciting products to consumers.
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