The Brand Lillevik Alpine Features European Imagery
Mishal Omar — January 7, 2017 — Lifestyle
References: makebardo & packagingoftheworld
Lillevik Alpine is a New Zealand-based company that has a branding identity strongly influenced by European design styles.
The brand enlisted the creative agency 'makebardo' to create its identity, with the results being both minimalist and engaging. Lillevik Alpine offers ciders that are inspired by "traditional European flavor and the freshness and modernity of Oceania." The brand offers typical apple flavors as well as pear and lemon, with its packaging coming in the form of cans and larger bottles. Its branding is simple and features an image of a family holiday home in Norway.
This cider brand offers a refreshing flavor and its European influences in both design and taste make it stand out in the market.
The brand enlisted the creative agency 'makebardo' to create its identity, with the results being both minimalist and engaging. Lillevik Alpine offers ciders that are inspired by "traditional European flavor and the freshness and modernity of Oceania." The brand offers typical apple flavors as well as pear and lemon, with its packaging coming in the form of cans and larger bottles. Its branding is simple and features an image of a family holiday home in Norway.
This cider brand offers a refreshing flavor and its European influences in both design and taste make it stand out in the market.
Trend Themes
1. European-inspired Cider - Combining traditional European cider flavor with modern Oceania tastes to create a unique cider experience.
2. Minimalist Design - Using minimalist design to engage customers and create a standout brand.
3. Nostalgia Marketing - Using nostalgic imagery in branding to evoke positive emotions and connect with customers.
Industry Implications
1. Alcoholic Beverages - Creating unique and flavorful ciders in a crowded alcoholic beverage market.
2. Packaging - Innovating packaging with a mix of traditional and modern designs to create unique branding.
3. Design - Using minimalist design to create engaging brand identities in a variety of industries.
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