Kickstand Cocktails Unveiled a Refreshed Profile for National Spicy Day
Laura McQuarrie — January 16, 2025 — Lifestyle
References: kickstandcocktails & prnewswire
On National Spicy Day, Kickstand Cocktails—the only craft vodka soda with a touch of heat—announced a refreshed flavor portfolio with zero carbs, no added sugar and 110 calories in four all-natural flavors in fresh, standout packaging.
As ever, Kickstand Cocktails' beverages deliver the bold, delicious fusion of fruit and artisanal peppers that consumers crave. Featuring a lighter, smoother experience, the revamped craft vodka sodas with a spicy kick appeal to those in search of mild and medium encounters with heat. "Nearly every data point today—from snacks to sauces—shows that Americans are craving spice more and more, but the beverage category falls short in meeting that demand until we arrived," said Darren Rovell, Founder and Chairman of Kickstand Cocktails.
While Roasted Jalapeño Cucumber and Smashed Raspberry Habanero ease drinkers into fiery flavors, Charred Pineapple Poblano and Torched Peach Chipotle turn up the heat.
As ever, Kickstand Cocktails' beverages deliver the bold, delicious fusion of fruit and artisanal peppers that consumers crave. Featuring a lighter, smoother experience, the revamped craft vodka sodas with a spicy kick appeal to those in search of mild and medium encounters with heat. "Nearly every data point today—from snacks to sauces—shows that Americans are craving spice more and more, but the beverage category falls short in meeting that demand until we arrived," said Darren Rovell, Founder and Chairman of Kickstand Cocktails.
While Roasted Jalapeño Cucumber and Smashed Raspberry Habanero ease drinkers into fiery flavors, Charred Pineapple Poblano and Torched Peach Chipotle turn up the heat.
Trend Themes
1. Spicy Craft Beverages - Craft beverages featuring spicy elements combine consumer demand for heat with unique flavor profiles.
2. Zero-carb Alcoholic Drinks - The rising preference for health-conscious options drives the innovation of zero-carb alcoholic beverages with bold flavors.
3. All-natural Ingredient Branding - As consumers seek transparency, brands spotlighting their use of all-natural ingredients can differentiate themselves in crowded markets.
Industry Implications
1. Alcoholic Beverage Industry - The alcoholic beverage industry benefits from incorporating spicy flavor profiles to meet the increasing consumer appetite for heat.
2. Health-conscious Food and Drink Industry - As consumers prioritize health, the industry integrates low-calorie and sugar-free options in innovative alcoholic products.
3. Specialty Food Ingredients Marketplace - The demand for unique and artisanal ingredients, such as peppers, influences the specialty food ingredients marketplace as it provides for creative flavor combinations.
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