The Justin Bieber Jimmy Fallon Battle is a Hilarious Promotion
Jennifer Gosnell — June 25, 2012 — Pop Culture
References: buzzfeed
In a hilarious new promotion for his album, Justin Bieber appeared with Jimmy Fallon for the Justin Bieber Jimmy Fallon Battle. The battle over who can generally win the most was hilariously immature and resulted in Fallon admitting to his infection of ‘Bieber Fever.’
Since Bieber released his album two days ago, he has been hard at work, promoting his ‘Believe’ album endlessly. The hilarious stunt plays up Justin’s kid angle while giving Fallon a youthful appeal. The funnyman show host is shown trying to one up Bieber’s album with his own, much to the tragedy of his reputation.
In a holding-their-breath, push-ups, video games, laser-guns, checkers, marco-polo ninja battle between the two, Bieber may have come out the ultimate winner, but Fallon sure held his own for many of the events that concluded with the two wrestling until Fallon’s final confession and their touching “handhug.”
Since Bieber released his album two days ago, he has been hard at work, promoting his ‘Believe’ album endlessly. The hilarious stunt plays up Justin’s kid angle while giving Fallon a youthful appeal. The funnyman show host is shown trying to one up Bieber’s album with his own, much to the tragedy of his reputation.
In a holding-their-breath, push-ups, video games, laser-guns, checkers, marco-polo ninja battle between the two, Bieber may have come out the ultimate winner, but Fallon sure held his own for many of the events that concluded with the two wrestling until Fallon’s final confession and their touching “handhug.”
Trend Themes
1. Celebrity Promotional Stunts - Opportunities for businesses to collaborate with celebrities in creative and humorous ways to promote their products or services.
2. Youthful Appeal in Marketing - The use of youthful and playful elements in marketing strategies to attract younger audiences and create engaging content.
3. Interactive and Immersive Campaigns - The implementation of interactive and immersive experiences in marketing campaigns to captivate audiences and create memorable brand interactions.
Industry Implications
1. Entertainment - Disruptive innovation opportunities in utilizing celebrity collaborations and humorous promotions to boost brand visibility and engagement.
2. Marketing and Advertising - Opportunities for incorporating youthful and playful elements in marketing strategies to resonate with younger demographics and enhance brand appeal.
3. Experiential Marketing - The potential for creating interactive and immersive campaigns that leave a lasting impression on consumers and differentiate brands from competitors.
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