Jones Soda Launches an Exclusive Poutine-Flavored Soda for Canada
Tia Clarke — May 3, 2013 — Lifestyle
References: brandeating & foodbeast
The Jones Soda brand has decided to show just how much it loves its North American neighbors by releasing a soda flavor that is dedicated to the most hallowed of Canadian dishes: Poutine. Yes, you read that right, the soda brand is releasing a poutine-flavored edition across a few regions in Canada. If you live in Quebec, Ontario or Vancouver, you’re in luck.
The wacky pop flavor is described as having a “nice balance of rich, savory gravy over a starchy potato base.” If that doesn’t sound heavy enough for you, get this, it’s also: “accented with those fatty, cheesy notes you expect in a plate of poutine.”
As an Irish woman who has developed a profound love for poutine, I think I would (cautiously) give this soda pop a try.
The wacky pop flavor is described as having a “nice balance of rich, savory gravy over a starchy potato base.” If that doesn’t sound heavy enough for you, get this, it’s also: “accented with those fatty, cheesy notes you expect in a plate of poutine.”
As an Irish woman who has developed a profound love for poutine, I think I would (cautiously) give this soda pop a try.
Trend Themes
1. Flavored Sodas - The trend of unconventional soda flavors presents a disruptive innovation opportunity in the beverage industry.
2. Regional Food Flavors - The popularity of regional food flavors in non-food products presents a disruptive innovation opportunity in various industries.
3. Savory Beverages - The trend towards savory beverages presents a disruptive innovation opportunity in the beverage industry.
Industry Implications
1. Beverage Industry - The unconventional flavor trend presents a disruptive innovation opportunity in the beverage industry, particularly for companies willing to experiment with new flavors.
2. Food Industry - The popularity of regional food flavors in non-food products presents a disruptive innovation opportunity in the food industry, particularly for companies looking to expand their product portfolios.
3. Marketing Industry - The trend of using unconventional flavors and regional food flavors in product marketing presents a disruptive innovation opportunity in the marketing industry, particularly for companies looking to establish themselves as unique and innovative.
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