This Inspiration Platform Allows Users to Purchase What They See
Katherine Pendrill — October 16, 2015 — Tech
'Kabuni' is an inspiration platform that gives users the option to purchase the items they see. In recent years, inspiration platforms such as Pinterest have become extremely popular because they provide an easy way for users to organize different ideas. Kabuni builds on this concept by introducing a shoppable feature.
Kabuni is similar to Pinterest in that it uses the same moodboard model to help users discover design inspiration. However, Kabuni differs in that it gives users the option to purchase the items they see. Once a user has downloaded the app, they can browse through a variety of different inspiration boards. These curated designs helps users determine what they are looking for without the stress of consulting a design studio. Users can then purchase items from the boards directly through the app.
The shoppable design app ultimately brings the concept of the inspiration platform into the retail space.
Kabuni is similar to Pinterest in that it uses the same moodboard model to help users discover design inspiration. However, Kabuni differs in that it gives users the option to purchase the items they see. Once a user has downloaded the app, they can browse through a variety of different inspiration boards. These curated designs helps users determine what they are looking for without the stress of consulting a design studio. Users can then purchase items from the boards directly through the app.
The shoppable design app ultimately brings the concept of the inspiration platform into the retail space.
Trend Themes
1. Shoppable Inspiration Platforms - The trend of incorporating shoppable features into inspiration platforms allows users to easily purchase the items they see and find design inspiration.
2. Curated Design Boards - The trend of curated design boards helps users determine what they are looking for without the stress of consulting a design studio.
3. Seamless In-app Purchases - The trend of seamless in-app purchases streamlines the shopping experience by allowing users to buy directly from the app.
Industry Implications
1. Interior Design - The interior design industry can leverage shoppable inspiration platforms to provide users with a convenient way to purchase furniture and decor items.
2. Retail - The retail industry can adopt curated design boards to help consumers explore different products and make purchasing decisions.
3. E-commerce - The e-commerce industry can benefit from seamless in-app purchases as it enhances the shopping experience and boosts conversion rates.
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