FaceCake's Infinite Virtual Closet is Driven by AR and AI
Laura McQuarrie — June 23, 2021 — Fashion
References: videos.facecake & prnewswire
The Infinite Virtual Closet by FaceCake relies on augmented reality and artificial intelligence to deliver personalized styling experiences and seamless shopping experiences. Thanks to FaceCake's AI-driven AR shopping platform, the Infinite Virtual Closet lets users add fashion and beauty items, as well as handbags, jewelry, shoes, eyewear and accessories to express their personal style at the moment or who they aspire to be.
The personal digital wardrobe delivers a highly customized and shopping social experience since users can virtually try on items, buy single items, complete looks and share them with friends.
The innovation combines visual commerce with personal inspiration, product discovery and social shopping so that users can build their own dream closets in a way that makes it easy to see, share and shop for the perfect pieces.
The personal digital wardrobe delivers a highly customized and shopping social experience since users can virtually try on items, buy single items, complete looks and share them with friends.
The innovation combines visual commerce with personal inspiration, product discovery and social shopping so that users can build their own dream closets in a way that makes it easy to see, share and shop for the perfect pieces.
Trend Themes
1. AI-driven AR Shopping - The use of AI and AR technologies to deliver personalized and seamless shopping experiences, allowing users to virtually try on items and complete looks.
2. Virtual Wardrobe Personalization - The ability for users to add fashion and beauty items, handbags, jewelry, shoes, eyewear and accessories to express their personal style, creating their own customized digital wardrobe.
3. Social Shopping with Visual Commerce - Combining product discovery, social shopping, and personal inspiration to provide a highly customized and shareable shopping experience for users.
Industry Implications
1. Fashion & Beauty Industry - Opportunities in the fashion and beauty sectors to leverage AI and AR technologies to enhance personalization and shopping experiences, as well as increase social engagement and product discovery.
2. Retail Industry - Innovation in the retail sector through virtual and augmented reality technologies, providing consumers with engaging and personalized shopping experiences that can drive sales and customer loyalty.
3. E-commerce Industry - Use of AI and AR technologies to deliver highly personalized and seamless online shopping experiences can enhance customer satisfaction and retention in the e-commerce sector.
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