The Hormel Chili Cheese Brew is a Flavorful Game Day Sipper
Laura McQuarrie — January 24, 2023 — Lifestyle
References: hormelchilicheesebrew & prnewswire
The first-ever Chili Cheese Brew was inspired by chili cheese dip and it offers a complete way for fans to savor its flavors with food and drink on Game Day. The sippable beer was made possible thanks to the award-winning, Minneapolis-based Modist Brewing Co. and its brewers created an unexpected game day accompaniment with chili-inspired spices. The American lager boasts Minnesota Pilsner barley malt and flaked corn, plus a corn chip-flavored base and hints of cheddar cheese powder.
This unconventional brew is ready to be enjoyed, while supplies last, and adults can claim four-packs online from the official site for $24, which includes shipping and handling.
Knowing that football season is as much about food and drinks as it is sports, Hormel created something new to bring people together with the comforting flavors they know and love.
This unconventional brew is ready to be enjoyed, while supplies last, and adults can claim four-packs online from the official site for $24, which includes shipping and handling.
Knowing that football season is as much about food and drinks as it is sports, Hormel created something new to bring people together with the comforting flavors they know and love.
Trend Themes
1. Chili-inspired Beers - Brewers can experiment with using chili spices and cheese powder to create unique beer flavors and cater to consumers seeking new taste experiences.
2. Food and Drink Pairing Innovations - Food and beverage companies can collaborate to create new products that complement and enhance each other's flavors, like the chili cheese dip inspired beer from Hormel and Modist Brewing.
3. Limited Edition Game Day Beverages - Brands can create special edition drinks that cater to fans during specific sporting events and seasons, like Hormel's Chili Cheese Brew for football season.
Industry Implications
1. Brewing - Breweries can experiment with unique flavor combinations using spices and food ingredients to attract consumers seeking unconventional beer options.
2. Food Manufacturing - Food producers can collaborate with beverage companies to create food and drink pairings that cater to consumers' taste preferences and offer new gastronomic experiences.
3. Sports Merchandising - Sports merchandisers can offer limited edition beverages and snacks that cater to fans during specific sporting events and seasons, like Hormel's Chili Cheese Brew for football season.
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