Hop Theory Creates an Affordable Way to Enjoy a Premium Brew
Meghan Young — April 18, 2015 — Lifestyle
References: kickstarter & ohgizmo
Craft beer is becoming big around the world, yet the price tag attached to them is often too expensive to some; that's where Hop Theory steps in. This company has created 'Beer Enhancing Sachets' that are essentially tea bags for beer. By steeping them in a freshly poured glass of ale, Hop Theory's sachets gives it a whole new range of flavors.
A mixture of hops, fruit peels and natural flavors, Hop Theory's Beer Enhancing Sachets help to mask the lacking taste of cheaper brews. It also helps to customize the experience, which beer lovers will appreciate. The first blend, dubbed Relativity, is delicious and refreshing -- perfect for hot summer days. A single sachet is able to infuse up to four beers as well, which makes it even more cost effective.
A mixture of hops, fruit peels and natural flavors, Hop Theory's Beer Enhancing Sachets help to mask the lacking taste of cheaper brews. It also helps to customize the experience, which beer lovers will appreciate. The first blend, dubbed Relativity, is delicious and refreshing -- perfect for hot summer days. A single sachet is able to infuse up to four beers as well, which makes it even more cost effective.
Trend Themes
1. Beer-enhancing Sachets - Hop Theory has created a new range of flavors for beer by developing a beer-enhancing sachet.
2. Customizing Beer Experience - Craft brewers are focusing more on creating a customized beer taste using tea bags and other sachets.
3. Innovative Additives for Beer - Companies are developing new additives such as fruit peels, natural flavors and hops in tea-bag form to enhance the beer experience.
Industry Implications
1. Craft Beer - Craft beer industry is constantly looking for innovative ways to create a unique experience for its customers.
2. Food and Beverage - Innovative sachets for beer presents new opportunities for food and beverage companies to create new products.
3. Retail Industry - The sales of these beer-enhancing sachets can be profitable for retailers looking for innovative products to showcase.
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