Ideas
Explore the world's #1 largest database of ideas and innovations, with 480,597 inspiring examples.
Trend Reports
Discover why 1,297 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,008 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,297 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,008 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,233 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 480,597 cutting edge ideas.

Indulgent Coffee-Infused Vodkas

Clean the Sky - Positive Eco Trends & Breakthroughs

The Holy Grass Vodka from Dunnet Bay Distillers is Smooth

— May 17, 2019 — Lifestyle
The Holy Grass Vodka has been unveiled by Scotland-based Dunnet Bay Distillers as a new spirit that will provide libation enthusiasts with an unexpectedly smooth option to use in their next cocktail. The spirit has been created in collaboration with Glasgow-based Ovenbird Coffee Roasters and is reported to have a dark chocolate profile with notes of vanilla. The vodka is made with coffee beans from Ovenbirds that have been aged for six years before being blended with the distillery's premium spirit.

Co-founder of Dunnet Bay Distillers Martin Murray spoke on the new Holy Grass Vodka saying, "We’ve been fans of, and friends with, the Ovenbird Coffee team for some time now, which has resulted in numerous vodka experiments down at the distillery. Over time the method has been perfected and we are now ready to share our Holy Grass Vodka – Cold Brew Coffee edition with the rest of the UK. It’s great slowly sipped over ice or it works fabulously in an espresso martini.”
Trend Themes
1. Craft Coffee Spirits - Dunnet Bay Distillers' work with Ovenbird Coffee Roasters to create the Holy Grass Vodka emphasizes the trend for craft coffee spirits which can be pursued by spirit manufacturers.
2. Sustainable Ingredient Sourcing - The use of aged coffee beans from Ovenbirds for the Holy Grass Vodka highlights the trend for ethically and sustainably sourced ingredients, presenting an opportunity for ethical ingredient suppliers and manufacturers.
3. Premium Flavor Profiles - The Holy Grass Vodka's dark chocolate profile and notes of vanilla cater to the trend for premium, complex flavor profiles, highlighting the importance of flavor experimentation which can be capitalized on by craft distilleries.
Industry Implications
1. Spirits Manufacturing - Dunnet Bay Distillers' collaboration with Ovenbird Coffee Roasters for the Holy Grass Vodka creates a new path for spirits manufacturers, encouraging experimentation with ingredients and flavor profiles.
2. Coffee Roasting - The aged coffee beans used in the Holy Grass Vodka from Ovenbird Coffee Roasters present an opportunity for coffee roasters to experiment with alternative uses for their products in collaboration with spirits manufacturers.
3. Ethical Ingredient Sourcing - The trend for ethically and sustainably sourced ingredients utilized in the Holy Grass Vodka emphasizes the importance of ethical ingredient sourcing by all industries as a disruptive opportunity for product differentiation.
4.5
Score
Popularity
Activity
Freshness