Hello Beer Helps Bartenders Brush Up Their Skills Before Pubs Reopen
Laura McQuarrie — June 19, 2020 — Lifestyle
References: barmagazine
Training is important for learning a new set of skills but also ongoing development—especially when those skills haven't been practiced in some time—with this in mind, Heineken and Hello Forward collaborated in an eight-course mobile training app that has the potential to support bartenders as they prepare to return to work. Ahead of pubs reopening in the UK, Hello Beer is free for all UK beer staff. The bite-sized courses help to offer a refresher on everything from recommending beer and cider to glassware care, and the content is presented in the form of videos, challenges and exercises to boost the retention of information and engagement.
As operators will be looking for ways to ease their way back into reopening, this platform offers a helpful way for them to help staff make the transition back to being in service.
As operators will be looking for ways to ease their way back into reopening, this platform offers a helpful way for them to help staff make the transition back to being in service.
Trend Themes
1. Mobile Training Apps - Operators can utilize mobile training apps to provide ongoing skill development for employees, especially after long periods of closure or downtime.
2. Bite-sized Learning - Bite-sized courses and content presented in videos, challenges, and exercises offer a engaging and effective way to refresh skillsets for employees.
3. Engaging Refresher Courses - Engaging and interactive refresher courses, like the ones offered through Hello Beer, enable employees to effectively retain information and stay engaged with their work.
Industry Implications
1. Hospitality - The hospitality industry can use mobile training apps to promote ongoing skill development and refresher courses for employees at all levels.
2. Food and Beverage - Food and beverage businesses can utilize bite-sized learning to provide employees with a more engaging and effective way to refresh and develop their skillsets.
3. Education Technology - Hello Forward's mobile training app may be used by businesses in the education technology industry to provide online training and skill development courses for workers.
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