NEW RELEASE >>> 2025 Trend Report
A glimpse into some of the most impactful trends of 2025!
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Squeezable Globally Inspired Condiments

Clean the Sky - Positive Eco Trends & Breakthroughs

Heinz Flavor Tour Sauces Share a Taste of Worldly Cuisines

— February 26, 2025 — Lifestyle
Heinz Flavor Tour condiments introduce three sauces inspired by cuisines from around the world. The lineup shares Mexican Inspired Street Corn, Korean Inspired Sweet & Tangy BBQ, and Thai Inspired Sweet Chili varieties, each of which is ready to squeeze to enhance any dish or recipe. “Americans are hungry for condiments that offer globally inspired flavor and versatility at an accessible price point," said Angie Madigan, Vice President, Taste Elevation Marketing at The Kraft Heinz Company.

While the Mexican Inspired Street Corn flavor shares a creamy, smoky combination of chipotle, lime, and corn, Korean Inspired Sweet & Tangy BBQ dials up the heat with gochujang, doenjang, and soy sauce. Rounding out the trio, Thai Inspired Sweet Chili is sweet and slightly spicy thanks to a pairing of ginger, sriracha, and sesame oil.
Trend Themes
1. Globally-inspired Condiment Exploration - Consumers are increasingly drawn to condiments that bring authentic international cuisine flavors into home kitchens, offering a chance to innovate with diverse cultural tastes.
2. Convenience Through Squeezable Packaging - The popularity of squeezable packaging responds to consumer demand for easily accessible and versatile ways to add flavor to meals without the mess.
3. Flavor Fusion Revolution - Combining traditional elements from different cuisines into unique flavor profiles opens a path to creative culinary experiences that transcend geographical boundaries.
Industry Implications
1. Condiment Manufacturing - The condiment industry is ripe for innovation through the introduction of new and exotic flavors that cater to adventurous consumer palates.
2. Food & Beverage Packaging - The food packaging sector stands to benefit from the development of functional and sustainable designs that enhance user convenience and accessibility.
3. Ethnic Cuisine Retail - Retail channels focusing on ethnic foods can capitalize on the growing interest in globally inspired products that offer consumers an authentic taste experience at home.
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