Domino's Heat Suit Keeps People Warm with Pizza Delivery Bag Tech
Laura McQuarrie — January 22, 2024 — Marketing
References: dominos & famouscampaigns
Pizza chains pride themselves on delivering freshly made, hot pizzas to customers' doorsteps and at a time when daily temperatures are plummeting, Domino's took it upon itself to create a Heat Suit to keep people warm with the same technology that powers its pizza delivery bags.
The Heat Suit features Hot Bag insulation to keep people feeling comfortable when they must venture out of the house. In fact, Domino's pizza bag material only loses four degrees of temperature over two hours.
Other noteworthy features of Domino's Heat Suit include a pocket for holding dips, a napkin pocket for keeping hands clean, plus removable components for the hands and feet. The branded suit also integrates a clear mobile phone pocket, optimized for scrolling or placing pizza orders for pickup.
The Heat Suit features Hot Bag insulation to keep people feeling comfortable when they must venture out of the house. In fact, Domino's pizza bag material only loses four degrees of temperature over two hours.
Other noteworthy features of Domino's Heat Suit include a pocket for holding dips, a napkin pocket for keeping hands clean, plus removable components for the hands and feet. The branded suit also integrates a clear mobile phone pocket, optimized for scrolling or placing pizza orders for pickup.
Trend Themes
1. Branded-insulated-suits - Brands are using insulated suits with pizza bag technology to keep people warm in cold weather.
2. Hot-bag-insulation - Hot bag insulation technology from the pizza industry is being applied to create clothing to keep people warm.
3. Integrated-mobile-pockets - Branded suits now feature integrated mobile phone pockets optimized for convenience and pizza orders.
Industry Implications
1. Food-delivery-services - Food delivery services are incorporating insulated suits to ensure hot and fresh food delivery even in cold weather.
2. Apparel-and-accessories - The apparel and accessories industry is adopting hot bag insulation technology in their products to provide warmth in extreme temperatures.
3. Mobile-phone-manufacturing - Mobile phone manufacturers are exploring opportunities to integrate specialized pockets in clothing for optimized mobile usage.
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