Gucci's Latest Luggage Collection Features Hand-Sewn Patches
Mary Van Puymbroeck — June 6, 2017 — Luxury
References: gucci & highsnobiety
Gucci's latest luggage line from its Cruise 2018 collection features fun, travel-inspired details.
With hand-embroidered and hand-sewn patches, no two items from this collection are alike. Gucci has been making waves recently by releasing eccentric, bold fashions. In contrast to normcore styles that were popular a few years ago, Gucci's layering of texture, color and pattern have made for a look that seems to blatantly reject anything neutral or boring and its latest luggage collection is no exception.
The hand-sewn patches added onto Gucci's classic canvas logo print makes for a youthful aesthetic that appeals to Millennials' priority for traveling. Referencing a traveler's backpack covered in patches from their trips abroad, Gucci has created a luxury collection that feels surprisingly attainable to the Millennial consumer.
With hand-embroidered and hand-sewn patches, no two items from this collection are alike. Gucci has been making waves recently by releasing eccentric, bold fashions. In contrast to normcore styles that were popular a few years ago, Gucci's layering of texture, color and pattern have made for a look that seems to blatantly reject anything neutral or boring and its latest luggage collection is no exception.
The hand-sewn patches added onto Gucci's classic canvas logo print makes for a youthful aesthetic that appeals to Millennials' priority for traveling. Referencing a traveler's backpack covered in patches from their trips abroad, Gucci has created a luxury collection that feels surprisingly attainable to the Millennial consumer.
Trend Themes
1. Whimsical Luggage - Gucci's hand-sewn patch collection taps into the trend of whimsical luggage with fun, travel-inspired details.
2. Eccentric Fashion - Gucci's bold and eclectic fashion approach presents disruptive innovation opportunities in the fashion industry.
3. Millennial Travel - Gucci's youthful aesthetic and focus on travel appeals to the Millennial consumer, highlighting opportunities in the travel industry.
Industry Implications
1. Fashion - The fashion industry can explore disruptive innovation through eccentric and bold designs, like Gucci's latest luggage collection.
2. Travel - The travel industry can tap into the trend of whimsical luggage and prioritize the Millennial consumer's desire for unique and personalized travel accessories.
3. Luxury Goods - Luxury goods industry can incorporate unique and attainable elements, such as hand-sewn patches, to attract Millennial consumers.
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