This Google Maps App Lets You Find and Catch Pokemon
Allen Taylor — April 2, 2014 — Marketing
References: youtube & theultralinx
Google has given Google Maps App users the ability to find and catch Pokemon!
Update your device so it has the latest version of Google Maps and you'll see a button that says "Press Start" next to the search bar. Once you hit it, the map will direct you to a location where you'll seek out a Pokemon.
You can catch 150 Pokemon and your Google Maps app will also act as a Pokedex. The Pokedex will record the Pokemon's type, height and weight. Once the competition is over, the top Pokemon masters will have a chance to work at Google as an intern.
The Google Maps Pokemon challenge is a Pokemon fan's dream. The added bonus of a Google internship should give you plenty of inspiration to "catch 'em all."
Update your device so it has the latest version of Google Maps and you'll see a button that says "Press Start" next to the search bar. Once you hit it, the map will direct you to a location where you'll seek out a Pokemon.
You can catch 150 Pokemon and your Google Maps app will also act as a Pokedex. The Pokedex will record the Pokemon's type, height and weight. Once the competition is over, the top Pokemon masters will have a chance to work at Google as an intern.
The Google Maps Pokemon challenge is a Pokemon fan's dream. The added bonus of a Google internship should give you plenty of inspiration to "catch 'em all."
Trend Themes
1. Location-based Scavenger Hunts - Location-based augmented reality games that get users to explore and hunt objects or creatures.
2. Gamification of Navigation Apps - Incorporating game-like elements in navigation apps to engage and retain users.
3. Augmented Reality in Tourism - Augmented reality features that enhance the travel experience and provide interactive education.
Industry Implications
1. Tourism and Travel - Incorporating augmented reality technology into travel and tourism experiences can offer a unique value proposition and enhance engagement.
2. Gaming - Incorporating real-world locations and objects in mobile gaming can drive user engagement and expand brand reach.
3. Technology - Developing innovative ideas that incorporate augmented reality in navigation and maps can create new monetization opportunities and further engage users.
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