Google Introduces the 'Search with Live View' Function for Google Maps
Google Maps is implementing another AR-based feature to its location services to allow consumers to explore their surroundings by looking through their phone’s camera. ‘Search with Live View’ gives consumers the ability to view things like coffee shops and ATMs in their immediate vicinity by holding up their phone and aiming it at their surroundings. ‘Search with Live View’ will be available in London, Los Angeles, New York, Paris, San Francisco, and Tokyo on iOS and Android.
If you live in a city where this feature is available, just hit the camera button in the Google Maps search bar, point your phone's camera toward surrounding buildings and sites, and check for the dots that appear denoting landmarks. You can learn more about a dot by tapping on it.
Image Credit: The Verge
If you live in a city where this feature is available, just hit the camera button in the Google Maps search bar, point your phone's camera toward surrounding buildings and sites, and check for the dots that appear denoting landmarks. You can learn more about a dot by tapping on it.
Image Credit: The Verge
Trend Themes
1. Ar-based Map Features - The incorporation of augmented reality into mapping apps presents an opportunity for technological disruption in navigation services.
2. Location-based Technology - The use of location-based technology presents an opportunity for innovative experiences that enhance exploration and discovery.
3. Mobile AR Advertising - The integration of augmented reality into mobile advertising presents an opportunity for personalized and immersive marketing experiences.
Industry Implications
1. Mapping and Navigation - New augmented reality-based features in mapping and navigation services present an opportunity for disruption, especially within the realm of location-based advertising.
2. Mobile Technology - The integration of location-based and augmented reality technology provides opportunities for innovative solutions across various industries, especially within the realm of mobile services.
3. Marketing and Advertising - Location-based and augmented reality technology offer possibilities for innovative and immersive marketing experiences that can disrupt traditional advertising methods.
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