Google Chrome
Going Like Sixty — September 2, 2008 — Pop Culture
References: googleblog.blogspot
Google announced their new open source browser, Google Chrome, which launches in beta tomorrow.
“We believe we can add value for users and, at the same time, help drive innovation on the web,” Google says of Chrome.
Of course the browser will use a Google search box, but because it is open source, companies and independent developers can devise new tweaks.
“On the surface, we designed a browser window that is streamlined and simple,” Google says. “Like the classic Google homepage, Google Chrome is clean and fast. It gets out of your way and gets you where you want to go.”
Chrome will show you thumb nails on a start page and your nine most visited pages and will recommend pages. Probably some ads will appear there too, don’t you think?
Previously Google financed Firefox, a move which helped them get almost 20% of the browser market share.
Google created the above comic book to raise hyper for Google Chrome, and tomorrow they will release the beta version in over 100 countries.
“We believe we can add value for users and, at the same time, help drive innovation on the web,” Google says of Chrome.
Of course the browser will use a Google search box, but because it is open source, companies and independent developers can devise new tweaks.
“On the surface, we designed a browser window that is streamlined and simple,” Google says. “Like the classic Google homepage, Google Chrome is clean and fast. It gets out of your way and gets you where you want to go.”
Chrome will show you thumb nails on a start page and your nine most visited pages and will recommend pages. Probably some ads will appear there too, don’t you think?
Previously Google financed Firefox, a move which helped them get almost 20% of the browser market share.
Google created the above comic book to raise hyper for Google Chrome, and tomorrow they will release the beta version in over 100 countries.
Trend Themes
1. Open Source Browsers - The trend of open source browsers like Google Chrome presents an opportunity for companies and independent developers to create new tweaks and drive innovation on the web.
2. Streamlined User Experience - The trend of streamlined and simple browser windows, like Google Chrome, provides an opportunity for businesses to design clean and fast interfaces that get users where they want to go.
3. Personalized Recommendations - The trend of personalized recommendations in browsers, such as Chrome's thumb nails and most visited pages feature, presents an opportunity for businesses to offer targeted advertising and content to users.
Industry Implications
1. Technology - The open source browser trend in the technology industry provides opportunities for companies to create innovative browser features and compete in the browser market.
2. Software Development - The trend of open source browsers creates opportunities for independent developers to contribute to browser development and create new add-ons or tweaks.
3. Digital Advertising - The trend of personalized recommendations in browsers presents opportunities for digital advertising companies to target users with relevant ads based on their browsing habits.
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