Latvia Uses Light-Haired Women to Help Economic Woes
Rose Nazarali — May 30, 2009 — World
References: goblonde.lv & newslite
500 Blonde women will be walking the streets of Latvia on Sunday in hopes of making Latvians forget about the economic crisis.
The day will continue with a fashion show, concert, and a blonde gold tournament. Apparently watching light-haired women makes you forget you don’t have a job.
Spokespeople for this movement are sure that these blonde women can bring some light into Latvia’s national financial crisis and evoke positive emotions.
Ironically, their motto is “make the world a brighter place.”
The day will continue with a fashion show, concert, and a blonde gold tournament. Apparently watching light-haired women makes you forget you don’t have a job.
Spokespeople for this movement are sure that these blonde women can bring some light into Latvia’s national financial crisis and evoke positive emotions.
Ironically, their motto is “make the world a brighter place.”
Trend Themes
1. Blonde Empowerment - Disruptive innovation opportunity: Develop products and services that empower blondes and promote their positive impact on society.
2. Economic Distraction - Disruptive innovation opportunity: Utilize creative distractions, such as unconventional events or entertainment, to divert attention from economic crises and foster positive emotions.
3. National Identity Campaigns - Disruptive innovation opportunity: Create campaigns that leverage cultural or national symbols, like the blonde women in Latvia, to unite the population and address economic woes.
Industry Implications
1. Fashion and Beauty - Disruptive innovation opportunity: Develop fashion and beauty products specifically tailored for blondes, capitalizing on the empowerment and positive image associated with them.
2. Event Planning and Entertainment - Disruptive innovation opportunity: Create unique and attention-grabbing events or entertainment concepts that serve as distractions during times of economic crisis, boosting morale and generating revenue.
3. Tourism and Travel - Disruptive innovation opportunity: Promote destination marketing campaigns that highlight a country's cultural or national identity, leveraging unique features or traditions to attract visitors, boost the economy, and improve national morale.
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