'George' the Movie has an Emotional (but Fake) Trailer
Vittoria Natarelli — May 19, 2010 — Pop Culture
References: youtube
The amazing things that come out of Youtube include 'George' the movie, well technically the movie trailer. This hilarious combination of scenes from Seinfeld becomes more and more believable as a movie the further into the re-arrangement.
Re-telling the story of his fiance Susan dying, the clips feel like an actual film. Reliving the hilarious moments in a sadder tone is refreshing, and just as funny. Luckily, 'George' the movie has a happy ending!
Implications - A great way to appeal to an older demographic is to produce fresh and innovative methods of depicting a beloved product that was once popular. By allowing audiences to relive past interests, companies can ensure that those buyers will develop an emotional connection and therefore a sense of loyalty toward a brand.
Re-telling the story of his fiance Susan dying, the clips feel like an actual film. Reliving the hilarious moments in a sadder tone is refreshing, and just as funny. Luckily, 'George' the movie has a happy ending!
Implications - A great way to appeal to an older demographic is to produce fresh and innovative methods of depicting a beloved product that was once popular. By allowing audiences to relive past interests, companies can ensure that those buyers will develop an emotional connection and therefore a sense of loyalty toward a brand.
Trend Themes
1. Melodramatic Parody - Melodramatic parody videos that re-tell funny events with a sadder tone can be a creative way for brands to stir up emotions and loyalty from buyers.
2. Emotional Connections - Developing emotional connections with an older demographic can be a successful market strategy for brands.
3. Fake Trailers - Creating fake trailers can be a unique and amusing way for brands to showcase their products in an attention-grabbing way.
Industry Implications
1. Entertainment - The entertainment industry can benefit from producing melodramatic parodies to revive interest in older content.
2. Marketing and Advertising - Marketing and advertising industries can use emotional connections to appeal to the older demographic and build brand loyalty.
3. Social Media - Social media platforms can serve as a medium for brands to showcase their products using fake trailers in a fun and engaging way.
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