Fazenda Futuro's Futuro Burger Was Created with Artificial Intelligence
Laura McQuarrie — April 16, 2019 — Lifestyle
Fazenda Futuro is a Brazilian start-up that is introducing the world to its plant-based Futuro Burger. Heightened demand for plant-based food has inspired many brands to create their own unique vegan-friendly burgers, many of which are specifically formulated to mimic the taste and texture of meat. Fazenda Futuro sets itself apart by involving artificial intelligence in the burger-creation process. With the help of AI, Fazenda Futuro was able to settle on a satisfying combination of soy, pea protein and chickpeas to approximate beef.
The high-tech vegan burger is set to make its way to restaurants and retail locations in late April at a price that will challenge some high-quality burgers on the market in Brazil.
The high-tech vegan burger is set to make its way to restaurants and retail locations in late April at a price that will challenge some high-quality burgers on the market in Brazil.
Trend Themes
1. AI-assisted Food Innovation - The use of AI in food production is becoming more prominent and businesses can explore the potential of AI to create unique and more satisfying plant-based burgers.
2. Rise of the Vegan Market - As more consumers are embracing plant-based diets, businesses can seize the opportunity and create innovative vegan products like Fazenda Futuro's Futuro Burger.
3. Tech-enabled Product Differentiation - Integrating technology like AI in food production can help businesses differentiate themselves in a competitive market and create unique plant-based products.
Industry Implications
1. Food and Beverage Industry - The food and beverage sector can explore AI-assisted food production to create more innovative and satisfying plant-based products.
2. Plant-based Meat Industry - In the rapidly growing plant-based meat industry, businesses can use emerging technologies like AI to stand out in the market and create unique vegan products.
3. Technology Industry - As a key component in AI-assisted food production, the technology industry can help drive innovation in the plant-based market and modernize traditional food production.
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