This Freeview TV Ad will Warm Your Heart
Jennifer Paul — March 5, 2014 — Marketing
This Freeview TV ad comes from the UK-based free-to-air digital terrestrial service. Freeview TV is trying to make a name for itself by making a cat and budgie become best friends. This ad is definitely one that will melt your heart.
The ad features a cat and budgie making peace between their rivalry. Thanks to some incredible CGI, the two lip sync to Marvin Gaye and Tammi Terrell's classic song 'You're All I Need to Get By.' The duo sounds great together, which sparks an even better friendship.
The two are absolutely adorable together parading around, and it is something you most definitely don't see on a regular day. A singing cat and budgie duo is very hard to beat, especially with such cute faces and a catchy tune.
The ad features a cat and budgie making peace between their rivalry. Thanks to some incredible CGI, the two lip sync to Marvin Gaye and Tammi Terrell's classic song 'You're All I Need to Get By.' The duo sounds great together, which sparks an even better friendship.
The two are absolutely adorable together parading around, and it is something you most definitely don't see on a regular day. A singing cat and budgie duo is very hard to beat, especially with such cute faces and a catchy tune.
Trend Themes
1. Animal Friendships - Opportunity for brands to promote unlikely friendships among animals to evoke emotions in audiences.
2. CGI in Advertising - Openings for companies to utilize computer-generated imagery (CGI) to create engaging and memorable advertisements.
3. Music in Advertising - Prospect for brands to leverage catchy tunes in their ads to create a lasting impression on viewers.
Industry Implications
1. Advertising - Plenty of chances for advertising companies to create memorable and touching advertisements using CGI and unlikely animal friendships.
2. Entertainment - Opportunities for the entertainment industry to invest in and produce content featuring animal characters with emotional appeal and catchy music.
3. Technology - Innovative techniques of CGI creation could be developed and marketed as tools for small and large businesses to produce high-quality advertisements.
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