This Hilarious Insurance Ad Shows Flying Cats Skydiving Together
Jonathon Brown — November 17, 2012 — Pop Culture
References: omoss.folksam.se & ibelieveinadv
Folksam Insurance brings us some fearless flying cats in this hilarious new advertisement. Folksam is a Swedish insurance company that's been around since 1905 and has about four million customers. Though the company has been around for a while, the commercial has an outside of the box concept.
In this video, four cats jump out of a plane and free fall over what we can assume is Sweden. As they soar through the air, fur blowing and eyes squinted, R. Kelly belts out 'I Believe I Can Fly.' The fantastic intensity of the music mixed with the absurd visual of flying cats in parachute packs skydiving as a group is enough to make you chuckle.
By the end of the ad we're shown Eva, who insures her cat with Folksam. I wonder what the insurance premiums are for flying cats?
In this video, four cats jump out of a plane and free fall over what we can assume is Sweden. As they soar through the air, fur blowing and eyes squinted, R. Kelly belts out 'I Believe I Can Fly.' The fantastic intensity of the music mixed with the absurd visual of flying cats in parachute packs skydiving as a group is enough to make you chuckle.
By the end of the ad we're shown Eva, who insures her cat with Folksam. I wonder what the insurance premiums are for flying cats?
Trend Themes
1. Hilarious Advertisement - Creating humorous and memorable ads that capture audience attention.
2. Outside-the-box Concepts - Exploring unconventional ideas to stand out in a crowded marketplace.
3. Visual Storytelling - Using compelling visuals to convey a brand message and engage viewers.
Industry Implications
1. Insurance - Developing creative advertising campaigns to differentiate in the insurance industry.
2. Marketing - Leveraging humor and unique concepts as a marketing strategy to attract target audiences.
3. Creative Production - Providing services to produce visually captivating and entertaining commercials.
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