Subway Sandwiches First Major Chain to Introduce Vegan Meal
Felicia Moursalien — November 19, 2011 — Eco
References: world.subway & vegnews
Eating fast-food for a Vegan is often as exciting as playing a game of Trouble on a Friday night, but the release of Subway vegan options in Canada are changing up the fast-food vegan routine. This is the first time a vegan can get a meal at one of the major fast-food chains, whereas before they were limited to French fries and the excitement of a baked potato without the sour cream. Subway has always had a veggie patty, but this month they've added sparkle to the vegan eye with a vegan patty.
McDonalds in Canada is yet to even offer a veggie burger option, whereas Subway has been leading the charge in ethical and veggie options, and as a result they are successfully drawing in the niches. At the moment, Subway Canada has only three locations, but may expand if it remains successful. Vegans everywhere are hoping companies will take a hint from Subway and Mother Nature and jump on the fast-food vegan wagon.
McDonalds in Canada is yet to even offer a veggie burger option, whereas Subway has been leading the charge in ethical and veggie options, and as a result they are successfully drawing in the niches. At the moment, Subway Canada has only three locations, but may expand if it remains successful. Vegans everywhere are hoping companies will take a hint from Subway and Mother Nature and jump on the fast-food vegan wagon.
Trend Themes
1. Fast-food Vegan Options - The introduction of vegan meals in fast-food chains is disrupting the traditional fast-food market and catering to the growing demand for plant-based alternatives.
2. Ethical Fast-food - The rise of ethical fast-food chains like Subway is creating opportunities for businesses to meet the demands of conscious consumers and tap into the growing market of ethical eating.
3. Expansion of Vegan Fast-food - The success of Subway's vegan options may pave the way for other fast-food chains to expand their vegan offerings, presenting an opportunity for disruptive innovation in the industry.
Industry Implications
1. Fast-food Industry - The introduction of vegan options in fast-food chains presents an opportunity for disruptors to tap into the evolving demands and preferences of consumers, driving innovation in the industry.
2. Plant-based Food Industry - The demand for vegan fast-food options is fueling growth in the plant-based food industry, creating opportunities for businesses to develop innovative products and expand their market share.
3. Ethical Eating Industry - The rise of ethical fast-food chains is driving the growth of the ethical eating industry, encouraging businesses to adopt sustainable and cruelty-free practices, and introducing new disruptive innovations to the market.
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