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Smoothie-Inspired Solid Skincare

Clean the Sky - Positive Eco Trends & Breakthroughs

The TULA x Amber Face Mask Stick Takes After a Berry Smoothie

— May 11, 2023 — Fashion
This spring, TULA Skincare teamed up with registered dietician Amber Massey to reveal a limited-edition face mask stick that’s time-saving and fueled by feel-good ingredients. The Berry Relaxed Detoxing and Toning Face Mask Stick by TULA x Amber Massey was inspired by one of Amber’s favorite recipes, a triple berry smoothie, and it’s just as packed with nourishing ingredients.

With strawberries, raspberries and blackberries, plus apple cider vinegar, this mess-free face mask stick contains ingredients that could easily be found in the kitchen of a health-conscious foodie.

This mask is ready to be applied to dry or damp skin, then rinsed off after about 10 minutes. Solid skincare products like this one speak to consumers who desire quick and simple self-care solutions that can be enjoyed in a matter of minutes.
Trend Themes
1. Solid Skincare - The rise of solid skincare products presents an opportunity for brands to innovate time-saving, mess-free and sustainable solutions for self-care.
2. Food-inspired Beauty - The trend of creating beauty products inspired by food ingredients lets companies tap into the growing demand for natural and nourishing skincare products.
3. Quick & Simple Self-care Solutions - The popularity of easy-to-use and fast-acting skincare products enables companies to create innovative self-care solutions for busy consumers who prioritize efficiency and simplicity.
Industry Implications
1. Skincare Industry - There is an opportunity to create more innovative, sustainable, and time-saving skincare products by taking inspiration from food ingredients and developing easy-to-use formulations.
2. Food Industry - Food companies can explore creating new product lines featuring natural ingredients that are not only good for consumption, but also for use in beauty products.
3. Beauty Industry - Beauty companies can leverage the popularity of time-saving and natural skincare products to create innovative and customizable solutions that cater to consumers’ busy lifestyles and changing needs.
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