The 'London Olympia' Space Will Boast Multiple Entertainment Venues
Rahul Kalvapalle — February 5, 2019 — Art & Design
References: heatherwick & newatlas
London-based architecture and design practice Heatherwick Studio has unveiled the concept for what will be one of the world's most modern and unique exhibition spaces right at the heart of the United Kingdom's capital city.
The Olympia London project is based around an ambitious plan to rejuvenate the venerable exhibition center to make it relevant for the modern Londoner and visitor. The space will feature an array of attractions that include a concert venue, a cinema, a pair of hotels, plenty of office and retail space as well as a theater building. The photos of the Olympia London concept hint at a pleasing aesthetic with plenty of round lines and an emphasis on airy design.
Exhibition spaces are often at the heart of life in big cities, and the Olympia London project showcases Heatherwick Studio's adeptness in refashioning outdated spaces for modern use.
The Olympia London project is based around an ambitious plan to rejuvenate the venerable exhibition center to make it relevant for the modern Londoner and visitor. The space will feature an array of attractions that include a concert venue, a cinema, a pair of hotels, plenty of office and retail space as well as a theater building. The photos of the Olympia London concept hint at a pleasing aesthetic with plenty of round lines and an emphasis on airy design.
Exhibition spaces are often at the heart of life in big cities, and the Olympia London project showcases Heatherwick Studio's adeptness in refashioning outdated spaces for modern use.
Trend Themes
1. Multi-functional Exhibition Spaces - The concept of combining multiple entertainment venues within exhibition spaces presents an opportunity for immersive experiences and increased foot traffic.
2. Reimagined Urban Architecture - The revitalization of outdated exhibition centers presents a disruptive innovation opportunity to transform urban spaces into vibrant destinations for residents and visitors alike.
3. Inclusive Design Aesthetics - The emphasis on round lines and airy design in modern exhibition spaces promotes inclusivity and creates an inviting atmosphere for diverse audiences.
Industry Implications
1. Architecture - Architectural firms can explore the design and redevelopment of exhibition spaces to create multi-functional entertainment destinations.
2. Entertainment - The integration of concert venues, cinemas, and theaters within exhibition spaces opens up avenues for collaboration and innovation in the entertainment industry.
3. Hospitality - Hotels can capitalize on the increased foot traffic generated by rejuvenated exhibition spaces by offering convenient accommodations for visitors and event attendees.
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