Jacked-Up Job Titles
Trendopoly — May 16, 2007 — Unique
References: forbes
In efforts at retaining employees without forking over hefty raises, some companies are trying to woo their staff by lavishing them with impressive sounding job titles... that in reality mean nothing. Not surprisingly, this isn't meeting with much success since most employees agree that a fancy-schmancy job title is not enough to make them stay in a job.
"Companies may have money to hire these days, but raises are still hard to come by. To boost morale and retention rates, firms have relied instead on compensating employees with bigger job titles. Unfortunately, that solution isn't working so well. A recent study by the executive recruitment firm Korn/Ferry International found 85% of respondents said a bigger job title alone will not convince them to stay in their job. "
Implications - Since the demands of today's consumer are evolving as rapidly as the market, new jobs are coming in to play to meet these demands.
"Companies may have money to hire these days, but raises are still hard to come by. To boost morale and retention rates, firms have relied instead on compensating employees with bigger job titles. Unfortunately, that solution isn't working so well. A recent study by the executive recruitment firm Korn/Ferry International found 85% of respondents said a bigger job title alone will not convince them to stay in their job. "
Implications - Since the demands of today's consumer are evolving as rapidly as the market, new jobs are coming in to play to meet these demands.
Trend Themes
1. Evolving Job Roles - As consumer demands evolve, new job roles are emerging to meet these changing needs.
2. Job Satisfaction Strategies - Companies are exploring alternative ways to boost employee morale and satisfaction, beyond just monetary incentives.
3. Employee Retention Techniques - Organizations are seeking innovative ways to keep employees engaged and retained, apart from traditional approaches like salary raises.
Industry Implications
1. Executive Recruitment - The executive recruitment industry can benefit from identifying and connecting companies with candidates who can offer unique solutions for boosting job satisfaction and retention.
2. Human Resources - Human resources departments can help businesses implement strategies for enhancing job satisfaction and employee retention.
3. Organizational Development - The field of organizational development can provide companies with solutions and frameworks for creating a more engaging work environment that goes beyond job titles.
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