EveryDay Milk Shares Artwork by the Town and Country Markets Team
Laura McQuarrie — May 11, 2023 — Marketing
References: townandcountrymarkets & shorelineareanews
Family-owned Town & Country Markets, a regional chain in Seattle, introduced a line of private-label EveryDay Milk and along with it, employee-designed milk cartons. In this line of private-label milk, there are six varieties and each one sports a different original work of art “inspired by the wonders of milk.”
Employees who contributed to the project included a bakery decorator, a checker, a front-end clerk and a food service clerk.
These milk cartons adorned with employee-created artwork bring a unique sense of pride and community to a family business. Each colorful carton features the name and title of the employee who submitted the design, as well as the location of the store where they work.
Employees who contributed to the project included a bakery decorator, a checker, a front-end clerk and a food service clerk.
These milk cartons adorned with employee-created artwork bring a unique sense of pride and community to a family business. Each colorful carton features the name and title of the employee who submitted the design, as well as the location of the store where they work.
Trend Themes
1. Employee-designed Packaging - Companies can tap into their employees' creativity and pride to design unique packaging that creates a stronger sense of community.
2. Private-label Products - Private-label products can be an effective way for businesses to differentiate themselves and foster a sense of ownership among employees and customers.
3. Art-inspired Packaging - Incorporating art into product packaging can add a unique touch and create a more visually appealing product that stands out on the shelf.
Industry Implications
1. Retail - Retail businesses can create a stronger sense of community and brand loyalty by incorporating employee-designed packaging into their private-label products.
2. Food and Beverage - Incorporating unique, visually appealing packaging designs on food and beverage products can help businesses differentiate themselves and attract customers.
3. Art and Design - Businesses can partner with artists and designers to create visually stunning packaging designs that set their products apart from competitors.
3.9
Score
Popularity
Activity
Freshness
