Valleybrink Road's Custom Gift Boxes Are Expertly Curated by Hand
Laura McQuarrie — January 10, 2015 — Lifestyle
References: valleybrinkroad & valleybrinkroad
Rather than giving out one-size-fits-all gift baskets, Valleybrink Road gets back into gift-giving that's highly personal and thoughtful with its custom gift boxes. The bespoke gift boxes offered by Valleybrink Road, chef Barrett Prendergast’s catering business are assembled by hand and in the Los Angeles area, the boxes may even be delivered by hand.
Each box is decorated and filled to meet a specific budget, need or occasion, often filled with fresh flower arrangements and a variety of artisanal treats like jam, chocolate, caramel, coffee, olive oil, peanut brittle and the brand's own Valleybrink Road Organic Toffee. Since each wooden box is unique, consumers can pick their own size, starting with extra small boxes for $100 and large boxes worth up to $450.
Image Credit: Valleybrink Road
Each box is decorated and filled to meet a specific budget, need or occasion, often filled with fresh flower arrangements and a variety of artisanal treats like jam, chocolate, caramel, coffee, olive oil, peanut brittle and the brand's own Valleybrink Road Organic Toffee. Since each wooden box is unique, consumers can pick their own size, starting with extra small boxes for $100 and large boxes worth up to $450.
Image Credit: Valleybrink Road
Trend Themes
1. Custom Gift Boxes - Opportunity to disrupt the traditional gift basket industry by offering personalized and curated gift boxes.
2. Bespoke Gift Boxes - Opportunity to provide customized and handcrafted gift boxes that cater to specific budgets, needs, and occasions.
3. Artisanal Treats - Opportunity to tap into the growing trend of artisanal and gourmet food products by including them in personalized gift boxes.
Industry Implications
1. Gift Baskets - Disruptive innovation opportunity to transform the gift basket industry by offering personalized and curated gift boxes.
2. Catering - Opportunity for catering businesses to expand their offerings and generate additional revenue by creating bespoke gift boxes.
3. Specialty Food - Opportunity for specialty food producers to showcase their products by including them in personalized gift boxes.
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