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Cookie-Flavored Halloween Candies

Clean the Sky - Positive Eco Trends & Breakthroughs

Brach's Cookie Candy Corn Combines Two Popular Sweet Treats

— August 7, 2017 — Lifestyle
While Halloween may still be many months away, the candy company Brach's is already preparing for the spooky holiday with a brand new treat: Cookie Candy Corn. By combining a popular dessert with the seasonal tri-colored candy, Brach's aims to offer something wholly unique for the Halloween season.

Brach's Cookie Candy Corn is a brand new treat available exclusively from Dollar General. The ultra-sweet confection consists of candy corn pieces in four distinct cookie flavors: Chocolate Chip, Oatmeal, Cookies 'n Cream and Butter Cookie. Because of the unique flavors, the candy pieces are a medley of browns and beige hues, instead of the normal yellow, orange and white stripes.

While candy corn may be an acquired taste, this new batch of cookie-flavors confections could convert even the stanchest critics.
Trend Themes
1. Cookie-flavored Candies - Opportunity for other candy companies to explore and experiment with unique and delicious cookie-flavored candies.
2. Seasonal Candy Innovation - A chance for candy companies to create limited-edition flavors and variations to cater to specific holidays and seasons.
3. Alternative Candy Shapes - Potential for candy companies to create candy shapes that mimic popular desserts, appealing to consumers looking for unique and nostalgic treats.
Industry Implications
1. Confectionery - Opportunity for confectionery companies to expand their product lines by introducing unique and innovative candy flavors.
2. Retail - A chance for retailers to stock up on exclusive and limited-edition seasonal candies to attract customers and boost sales.
3. Food and Beverage - Potential for food and beverage companies to collaborate and create cross-category products, combining the flavors of desserts with other popular treats.
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