The Cookie Pop Oreo Halloween Popcorn is Available at Sam's Club
Michael Hemsworth — September 13, 2020 — Marketing
References: samsclub & brandeating
The Cookie Pop Oreo Halloween Popcorn is a limited-edition product that will help to satisfy consumer demand for sweet and spooky food varieties this autumn. The popcorn is a limited-edition offering that is available exclusively at Sam's Club in the US and is made with Halloween Oreos, which consist of the brand's signature cookies with an orange-colored vanilla creme. The popcorn is also paired with an orange-colored cookie creme drizzle to further enhance the sweet, creamy profile of the snack.
The Cookie Pop Oreo Halloween Popcorn comes in 20 ounce bags to make it perfect for offering to guests or as a spooky snack to enjoy with a horror movie this October. The popcorn has 150 calories per serving to make it a more acceptable option for those seeking out a lighter snack.
Image Credit: Sam's Club
The Cookie Pop Oreo Halloween Popcorn comes in 20 ounce bags to make it perfect for offering to guests or as a spooky snack to enjoy with a horror movie this October. The popcorn has 150 calories per serving to make it a more acceptable option for those seeking out a lighter snack.
Image Credit: Sam's Club
Trend Themes
1. Limited-edition Halloween Snacks - The popularity of limited-edition Halloween snacks presents an opportunity for food companies to create unique and seasonal products that cater to consumer demand for spooky treats.
2. Flavored Popcorn - The trend of flavored popcorn allows snack companies to experiment with different flavors and offer innovative, unconventional options that appeal to consumers looking for unique snacking experiences.
3. Lighter Snack Alternatives - The growing demand for lighter snacks provides an opening for companies to develop lower-calorie versions of popular treats, catering to health-conscious consumers without sacrificing taste.
Industry Implications
1. Food & Beverage - The food and beverage industry can capitalize on the demand for limited-edition Halloween snacks and flavored popcorn by creating innovative products and marketing them as seasonal treats or unique snack options.
2. Confectionery - Confectionery companies can leverage the popularity of limited-edition snacks and Halloween-themed treats to develop and market innovative products that combine different flavors and cater to consumers' love for indulgent sweets during the holiday season.
3. Snack Food - Snack food companies can tap into the trend of offering lighter snack alternatives by creating lower-calorie versions of popular snacks like popcorn, appealing to health-conscious consumers who still crave enjoyable snacking experiences.
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