DJ’s Cold Infusion Pockets Add Flavor and Color to Drinks
Laura McQuarrie — August 30, 2018 — Lifestyle
References: instagram & thespiritsbusiness
DJ Limbrey Distilling Co. launched DJ’s Cold Infusion Pockets as a fun way for drinkers to customize their libations with added flavor and color.
The individual sachets are shaped just like tea bags and are available in some tea-inspired flavors like Rooibos Spice, as well as others like Summer Equinox and Passion Star. Each of the infusion pockets is entirely plastic-free and constructed from starch, which means that they are fully biodegradable. While these sachets certainly have the potential to enhance the taste of spirits from the brand, they may also be used on a variety of non-alcoholic drinks as well.
To further enhance the drink customization experience, DJ Limbrey Distilling Co. also created a patented stirring spoon made of stainless steel that caters to consumers with a desire to invest in reusable drinking accessories.
The individual sachets are shaped just like tea bags and are available in some tea-inspired flavors like Rooibos Spice, as well as others like Summer Equinox and Passion Star. Each of the infusion pockets is entirely plastic-free and constructed from starch, which means that they are fully biodegradable. While these sachets certainly have the potential to enhance the taste of spirits from the brand, they may also be used on a variety of non-alcoholic drinks as well.
To further enhance the drink customization experience, DJ Limbrey Distilling Co. also created a patented stirring spoon made of stainless steel that caters to consumers with a desire to invest in reusable drinking accessories.
Trend Themes
1. Flavor Customization - The popularity of DJ's Cold Infusion Pockets highlights the trend of consumers wanting to customize the flavor of their drinks.
2. Sustainable Packaging - The biodegradable infusion pockets reflect the growing trend of environmentally-friendly and plastic-free packaging solutions in the beverage industry.
3. Reusable Drinking Accessories - The introduction of a reusable stainless steel stirring spoon taps into the trend of consumers seeking durable and sustainable drinking accessories.
Industry Implications
1. Beverage - The alcohol industry can leverage flavor customization trends to create innovative products that allow consumers to personalize their drinks.
2. Packaging - The sustainable packaging trend opens up opportunities for companies to develop eco-friendly solutions for beverage packaging, including biodegradable sachets.
3. Kitchenware - The demand for reusable drinking accessories provides an opportunity for the kitchenware industry to create innovative and durable products that cater to environmentally-conscious consumers.
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