Clearspring Organic Purée Introduced Three New Flavors
Michael Hemsworth — September 23, 2022 — Marketing
References: clearspring & talkingretail
The Clearspring Organic Purée range is being expanded with a series of new flavors in the UK for consumers to pick up as a way to enhance their favorite recipes.
The convenient puree product is being launched in Apple Mango Coconut, Apple Banana Strawberry and Pear Apple Peach flavors, which are each free from added sugar. The purees also feature no sweeteners, concentrates, artificial flavors, artificial colors or preservatives in the mix. The versatile products are positioned as being perfect for helping consumers in the UK to achieve their five-a-day intake of fruit.
Director Maria Dawson spoke on the new Clearspring Organic Purée products saying, "The new three-fruit blend Organic Fruit Purées enhance our current range. They offer something new and exciting for existing fans and give new shoppers another reason to give our purées a try.”
The convenient puree product is being launched in Apple Mango Coconut, Apple Banana Strawberry and Pear Apple Peach flavors, which are each free from added sugar. The purees also feature no sweeteners, concentrates, artificial flavors, artificial colors or preservatives in the mix. The versatile products are positioned as being perfect for helping consumers in the UK to achieve their five-a-day intake of fruit.
Director Maria Dawson spoke on the new Clearspring Organic Purée products saying, "The new three-fruit blend Organic Fruit Purées enhance our current range. They offer something new and exciting for existing fans and give new shoppers another reason to give our purées a try.”
Trend Themes
1. Organic Fruit Purées - The introduction of new organic fruit purees highlights an opportunity for companies to innovate and expand their line of organic products.
2. Sugar-free Purees - Clearspring's new sugar-free purees tap into the growing consumer demand for healthier food options, presenting an opportunity for companies to develop and market similar products.
3. Convenient Healthy Products - The Clearspring Organic Purée range offers a convenient and healthy option for consumers to easily incorporate fruit into their diet, highlighting an opportunity for companies to develop similarly convenient healthy products.
Industry Implications
1. Food and Beverage - The introduction of Clearspring's organic fruit purees suggests an opportunity for companies in the food and beverage industry to develop and market a broader range of fruit-centric products.
2. Organic Produce - The expansion of Clearspring's organic fruit purée range showcases an opportunity for companies in the organic produce industry to develop new and innovative products to meet consumer demand for organic options.
3. Health and Wellness - Clearspring's sugar-free purees demonstrate an opportunity for companies in the health and wellness industry to develop and market healthier food options and promote proper nutrition.
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