The Circle K Free Coffee Week Promotion Takes Place This Month
Michael Hemsworth — September 21, 2023 — Marketing
References: circlek & storebrands
The Circle K Free Coffee Week promotion is taking place in celebration of National and International Coffee Day at the brand's US locations to reward avid fans with a caffeine boost on their next visit. The promotion will provide consumers with one free cup of coffee in any size at a participating store by simply using the Circle K app to access the deal. The complimentary cup of coffee will be available from September 25 through October 2, 2023 and is very easy to access thanks to the brand's more than 7,000 locations in the US alone.
Head of Global Beverage Products Jeff Lohnes commented on the Circle K Free Coffee Week promotion saying, "We are passionate about the quality coffee we offer at Circle K and know our loyal customers like celebrating specialty days like National and International Coffee Day. Coffee plays an essential role in people's daily lives, so we’re making it easier for customers to get a great cup for free.”
Head of Global Beverage Products Jeff Lohnes commented on the Circle K Free Coffee Week promotion saying, "We are passionate about the quality coffee we offer at Circle K and know our loyal customers like celebrating specialty days like National and International Coffee Day. Coffee plays an essential role in people's daily lives, so we’re making it easier for customers to get a great cup for free.”
Trend Themes
1. Mobile App Promotions - The Circle K Free Coffee Week promotion utilizes the Circle K app to offer customers a complimentary cup of coffee.
2. National and International Coffee Day Celebrations - Circle K's promotion takes place in celebration of National and International Coffee Day, offering avid fans a free coffee.
3. Convenience Store Loyalty Programs - Circle K rewards loyal customers by providing free coffee through their app as a part of the Free Coffee Week promotion.
Industry Implications
1. Convenience Store - Circle K's Free Coffee Week promotion takes place at their more than 7,000 locations in the US, highlighting the convenience store industry.
2. Coffee - The promotion celebrates National and International Coffee Day, showcasing the coffee industry's significance in people's daily lives.
3. Mobile App - The Circle K app is utilized to access the free coffee deal, showcasing the importance of mobile apps in the convenience store industry.
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