2Morrow's Chronic Pain Program Uses CBT to Manage Pain
References: 2morrowinc & geekwire
The medical industry has long relied on drugs to treat pain, but, in light of the opioid crisis in many nations around the world, tech companies like 2Morrow have been looking to create chronic pain programs that forgo drugs entirely. Harnessing the principles of behavioral psychology, 2Morrow has created a chronic pain program that teaches people how to live with their pain when it flares up, reducing their reliance on drug-based treatments.
2Morrow's system uses a third-wave CBT approach called Acceptance and Commitment Therapy, or ACT. In clinical testing, ACT, which involves developing personal strategies for recognizing the emotions associated with pain, has led to reductions in pain-related anxiety, increased activity and physical function, improvements in mood, and more.
2Morrow's system uses a third-wave CBT approach called Acceptance and Commitment Therapy, or ACT. In clinical testing, ACT, which involves developing personal strategies for recognizing the emotions associated with pain, has led to reductions in pain-related anxiety, increased activity and physical function, improvements in mood, and more.
Trend Themes
1. Non-drug Pain Management - Opportunities exist for tech companies to develop innovative solutions that provide effective pain management without relying on drugs.
2. Behavioral Psychology-based Therapies - Tech companies can explore the potential of using behavioral psychology techniques, such as Acceptance and Commitment Therapy (ACT), to create effective chronic pain management programs.
3. Personalized Pain Management - There is a need for personalized chronic pain management solutions that cater to individual needs and provide strategies for recognizing and coping with pain-related emotions.
Industry Implications
1. Healthtech - Healthtech companies can develop apps, devices, and platforms that offer non-drug pain management solutions based on behavioral psychology.
2. Pharmaceutical - Pharmaceutical companies can explore collaborations with tech companies to develop drug-free pain management programs that integrate with existing medical treatments.
3. Wellness - Wellness-focused companies can provide personalized chronic pain management programs that incorporate strategies from behavioral psychology to enhance overall well-being.
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