Giovanni Rana Turns Pasta into a Very Italian Dessert
Silvia Babucci — January 12, 2010 — Lifestyle
References: trendHunter & trendhunter
Let me introduce you to a beautiful novelty food by Giovanni Rana: fresh Chocolate Tortellini! It seems a curious combination, but in reality, pasta and cocoa make for a classic dish.
Nevertheless, in the house of Frog, they have generated a lot of press for Chocolate Tortellini, launching the product on social networks (like Facebook, Twitter, YouTube and Flickr), proposing a devoted site and openly speaking of the “marriage of the century among the two most beloved ingredients: the pasta and the chocolate!”
But perhaps the thing most important it is that they have left customers with fresh ideas. In fact, the site proposes 9 more amazing and appetizing recipes that incorporate ingredients like strawberries, almonds, filberts, pistachios and currants.
Nevertheless, in the house of Frog, they have generated a lot of press for Chocolate Tortellini, launching the product on social networks (like Facebook, Twitter, YouTube and Flickr), proposing a devoted site and openly speaking of the “marriage of the century among the two most beloved ingredients: the pasta and the chocolate!”
But perhaps the thing most important it is that they have left customers with fresh ideas. In fact, the site proposes 9 more amazing and appetizing recipes that incorporate ingredients like strawberries, almonds, filberts, pistachios and currants.
Trend Themes
1. Novelty Food - The introduction of fresh Chocolate Tortellini by Giovanni Rana showcases the potential for creating and marketing unique and unexpected food combinations.
2. Social Media Promotion - Giovanni Rana's use of various social media platforms to launch and promote their Chocolate Tortellini demonstrates the effectiveness of leveraging digital marketing strategies for product promotion.
3. Creative Recipe Innovation - The proposal of 9 additional recipes incorporating ingredients like strawberries, almonds, and pistachios by Giovanni Rana highlights the opportunity for culinary experimentation and innovation within the dessert industry.
Industry Implications
1. Food and Beverage - The introduction of Chocolate Tortellini reveals the potential for creating and expanding offerings within the food and beverage industry by blending unexpected flavors and ingredients.
2. Digital Marketing - The success of Giovanni Rana's social media promotions for their Chocolate Tortellini underscores the importance of effective digital marketing strategies in the competitive food market.
3. Dessert - The creative recipes incorporating Chocolate Tortellini by Giovanni Rana present an innovative and unique approach to dessert-making, creating disruption and excitement within the dessert industry.
5.8
Score
Popularity
Activity
Freshness
