The Chocolate Cake Top Frappuccino is Available Only at Starbucks Japan
Michael Hemsworth — June 3, 2017 — Lifestyle
References: starbucks.co.jp & en.rocketnews24
Blended beverages are often touted by many as being a liquid dessert, but the Chocolate Cake Top Frappuccino from Starbucks Japan aims to take things to the next level with this notion in mind. The new Frappuccino from the coffee brand features an almond cream base and has been topped with a mini chocolate cake to eat either before, during or after you get to the drink itself.
The Chocolate Cake Top Frappuccino comes in two different styles that can be topped with a matcha shot or a coffee shot to make it a slightly caffeinated drink to enjoy. The blended beverage is set to be available exclusively at Starbucks locations in Japan from June 14 to July 13.
The Chocolate Cake Top Frappuccino comes in two different styles that can be topped with a matcha shot or a coffee shot to make it a slightly caffeinated drink to enjoy. The blended beverage is set to be available exclusively at Starbucks locations in Japan from June 14 to July 13.
Trend Themes
1. Blended Dessert Drinks - The trend of enhancing blended beverages with cake toppings or similar dessert-inspired ingredients creates opportunities for innovation in the beverage and bakery industries alike.
2. Limited Edition Seasonal Beverages - The trend of producing limited edition seasonal beverages, as exemplified by Starbucks' Chocolate Cake Top Frappuccino, presents opportunities for companies in the food and beverage industry to create excitement and drive sales by offering exclusive and unique options for a limited time.
3. Functional Beverage Innovation - Incorporating functional ingredients, such as coffee or matcha, into blended desserts like the Chocolate Cake Top Frappuccino creates opportunities for innovation in the functional beverage industry by providing a more diverse range of options for consumers seeking flavorful beverages with additional health or nutritional benefits.
Industry Implications
1. Beverage - Starbucks' release of the Chocolate Cake Top Frappuccino represents an opportunity for companies in the beverage industry to offer unique and exciting blended drink options that appeal to consumers looking beyond traditional beverages like coffee and tea.
2. Bakery - Blended desserts like the Chocolate Cake Top Frappuccino with cake toppings hint at the potential for innovation in the bakery industry as well, as bakers and pastry chefs experiment with incorporating ingredients typically found in beverages into their sweet treats.
3. Food Service - The trend of blending desserts with beverages also represents an opportunity for companies in the food service industry to create new and innovative menu items that attract customers seeking unique and indulgent dining experiences.
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