Perdue's Chicken Plus Nuggets Feature Chickpeas & Cauliflower
Laura McQuarrie — June 13, 2019 — Lifestyle
References: perdue & prnewswire
Appealing to flexitarian families, Perdue is now introducing Chicken Plus Nuggets, Tenders and Patties, which combine meat and vegetables. The brand's kid-friendly Chicken Plus are made with a mix of cauliflower, chickpeas and plant protein to provide half a portion of vegetables with each serving. The all-natural products are made with antibiotic-free white meat chicken and the nuggets are shaped into friendly dinosaur pieces for playful enjoyment.
These vegetable-packed chicken products introduce what Perdue calls "the next generation of frozen chicken nuggets, tenders and patties," as they help to solve the age-old battle of getting kids to eat their vegetables.
While not all consumers are eager to fully embrace a plant-based diet, many are willing to experiment with eating more vegetables, especially with products that boast meat and veggie blends with even more benefits together.
These vegetable-packed chicken products introduce what Perdue calls "the next generation of frozen chicken nuggets, tenders and patties," as they help to solve the age-old battle of getting kids to eat their vegetables.
While not all consumers are eager to fully embrace a plant-based diet, many are willing to experiment with eating more vegetables, especially with products that boast meat and veggie blends with even more benefits together.
Trend Themes
1. Meat and Veggie Combos - There is a growing trend towards meat and veggie blends, offering an opportunity for companies to create innovative new products.
2. Kid-friendly Health Foods - With products like Perdue's Chicken Plus Nuggets, kid-friendly health foods present an opportunity for companies to promote healthy eating habits in children.
3. All-natural Convenience Foods - Consumers are seeking out all-natural convenience foods like Perdue's Chicken Plus products, presenting an opportunity for companies to create more convenient yet healthy options.
Industry Implications
1. Frozen Food - Families with busy schedules are turning to frozen food options, particularly ones that offer health benefits and convenience as seen in Perdue's Chicken Plus products.
2. Food Manufacturing - Companies involved in food manufacturing can embrace the trend towards meat and veggie combos, creating new products that appeal to those looking for healthy and tasty options.
3. Food Retailing - As consumers seek out healthier options that are also convenient, food retailers can offer products like Perdue's Chicken Plus Nuggets to appeal to a growing demographic of health-conscious consumers.
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