The Newest Ulee’s Light Cider Combines Apple and Bing Cherry Juice
Laura McQuarrie — May 2, 2018 — Lifestyle
References: uleescider & bevindustry
Ulee’s Light Cider, the first craft light cider brand, recently added to its product collection with a new Bing Cherry flavor that combines fresh-pressed apple juice with cherry juice. The all-natural cider also features Cascadia water, resulting in a hard cider with a tart finished flavor. As a light 4% ABV cider, the new product boasts just 99 calories and five carbs per can.
Although cherries can often be found as key ingredients in pastries and sweet drinks, tart cherry flavors are on the rise as the tastes of consumers are changing.
The Bing Cherry Ulee’s Light Cider is vegan and naturally gluten-free, making it especially appealing option to those who are looking for a light and refreshing beverage to enjoy throughout the heat of the spring and summer months.
Although cherries can often be found as key ingredients in pastries and sweet drinks, tart cherry flavors are on the rise as the tastes of consumers are changing.
The Bing Cherry Ulee’s Light Cider is vegan and naturally gluten-free, making it especially appealing option to those who are looking for a light and refreshing beverage to enjoy throughout the heat of the spring and summer months.
Trend Themes
1. Tart Cherry Beverages - The rising popularity of tart cherry flavors presents opportunities for beverage companies to innovate and introduce new products.
2. Craft Light Ciders - The success of Ulee’s Light Cider shows a market for light, low-calorie ciders that can be further explored by craft cider makers.
3. Low-calorie Alcoholic Beverages - The demand for low-calorie, healthier alcoholic beverages is growing, providing an opportunity for companies to create new, innovative products.
Industry Implications
1. Craft Ciders - The rise in demand for light ciders with unique, natural flavors, offers an opportunity for small, craft cider manufacturers to break into the market.
2. Gluten-free Beverages - The popularity of Ulee’s Light Cider being gluten-free and vegan presents opportunities for companies to create more gluten-free and vegan alcoholic beverages.
3. Low-calorie Beverage Industry - As consumers become more health-conscious, there is an opportunity for beverage companies to focus on and create low-calorie, healthier alcoholic drinks.
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