POPS' Decadent Popsicles Are Made with 37% Champagne
Laura McQuarrie — September 7, 2014 — Luxury
References: wearepops & glassofbubbly
POPS is a luxurious champagne ice pop that makes it easy to cool off with a fizzy, indulgent treat. There's about 37% champagne content in a single pop, which makes it about the equivalent of drinking half a glass of champagne.
POPS Founder James Rae notes that “We wanted to create a product that will play on the contrast between a luxury expense, being Champagne and the accessibility of a popsicle.” In this spirit, as well as being available at a number of summer festivals, the ice pops will even be delivered to your doorstep on the same day that you order them. The luxurious popsicles have already been melting the hearts of celebrities like Katy Perry, Kate Moss and Miley Cyrus.
POPS Founder James Rae notes that “We wanted to create a product that will play on the contrast between a luxury expense, being Champagne and the accessibility of a popsicle.” In this spirit, as well as being available at a number of summer festivals, the ice pops will even be delivered to your doorstep on the same day that you order them. The luxurious popsicles have already been melting the hearts of celebrities like Katy Perry, Kate Moss and Miley Cyrus.
Trend Themes
1. Luxury Popsicles - Disruptive innovation opportunity: Create high-end, indulgent popsicles with unique flavors and ingredients.
2. Alcoholic Popsicles - Disruptive innovation opportunity: Develop popsicles infused with various alcoholic beverages for a fun and refreshing twist.
3. Convenience Delivery - Disruptive innovation opportunity: Offer same-day delivery service for frozen treats and desserts, making it convenient for customers to enjoy them.
Industry Implications
1. Food and Beverage - Disruptive innovation opportunity: Reinvent the traditional ice cream and popsicle industry by introducing innovative flavors and premium ingredients.
2. Alcohol and Spirits - Disruptive innovation opportunity: Tap into the market of alcoholic beverages by creating unique and enjoyable popsicle offerings.
3. Delivery and Logistics - Disruptive innovation opportunity: Revolutionize the delivery industry by specializing in the transportation and delivery of frozen desserts and treats.
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