Moët & Chandon Designed a Luxurious Mobile Champagne Bar
Megan Facciuolo — May 3, 2014 — Luxury
References: moet & pursuitist
Moët & Chandon are ringing in the summer season by offering up this limited-edition Ice Impérial Summer Escape Trunk, which is essentially a mobile champagne bar. The trunk is being released to commemorate the world's first iced campaign. Now, drinking some bubbly under the hot summer sun can be more refreshing than ever.
The luxurious trunk holds up to 20 bottles and is the perfect party accessory. It is stylish and can be easily taken to any poolside party due to its luggage-like wheels and handles. It also boasts removable glass shelves, 24 large glasses, two ice buckets and three compartments for ice cubes and garnishes.
The only downfall is that rolling in style this summer does come with a hefty price tag; the Moët Ice Impérial Summer Escape Trunk is selling for $13,500.
The luxurious trunk holds up to 20 bottles and is the perfect party accessory. It is stylish and can be easily taken to any poolside party due to its luggage-like wheels and handles. It also boasts removable glass shelves, 24 large glasses, two ice buckets and three compartments for ice cubes and garnishes.
The only downfall is that rolling in style this summer does come with a hefty price tag; the Moët Ice Impérial Summer Escape Trunk is selling for $13,500.
Trend Themes
1. Luxury Mobile Bars - The rise of luxury mobile bars, like Moët & Chandon's Ice Impérial Summer Escape Trunk, offers opportunities for unique and extravagant drinking experiences on the go.
2. Poolside Party Accessories - The demand for poolside party accessories, such as the Moët Ice Impérial Summer Escape Trunk, presents opportunities for innovative products that enhance summer gatherings.
3. Premium Outdoor Beverages - The popularity of premium outdoor beverages, exemplified by the Moët Ice Impérial Summer Escape Trunk, creates space for unique beverage offerings that cater to outdoor and summer occasions.
Industry Implications
1. Beverage - The beverage industry can explore disruptive innovation by creating luxurious and specialized mobile drink stations, inspired by the Moët Ice Impérial Summer Escape Trunk.
2. Event Planning - Event planners can seize the opportunity to offer exclusive party experiences by incorporating luxury mobile bars, like the Moët Ice Impérial Summer Escape Trunk, into their offerings.
3. Luxury Goods - The luxury goods industry can tap into the market for extravagant poolside accessories, like the Moët Ice Impérial Summer Escape Trunk, by creating unique and high-end products for outdoor settings.
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