Catalina Crunch and Gopuff Partnered to Deliver Cereal in Minutes
Laura McQuarrie — April 9, 2021 — Lifestyle
References: ustalinacrunch & prnewswire
Catalina Crunch and Gopuff teamed up to give consumers in select cities the chance to get the brand's most popular keto cereal flavors delivered to their door in about 30 minutes. Thanks to Gopuff's local micro-fulfillment centers, consumers will be able to get flavors like Cinnamon Toast, Dark Chocolate, Fruity, and Peanut Butter Chocolate from Catalina Crunch's Keto-Friendly Cereals collection.
Joel Warady, President of Catalina Snacks, says: "With many individuals still in work-from-home mode, we have seen an incredible shift in consumers eating breakfast foods throughout the day, with cereal leading the pack." The partnership gives keto-friendly cereal lovers the ability to order with ease via mobile technology and have the products they desire delivered in a matter of minutes, straight to their door.
Joel Warady, President of Catalina Snacks, says: "With many individuals still in work-from-home mode, we have seen an incredible shift in consumers eating breakfast foods throughout the day, with cereal leading the pack." The partnership gives keto-friendly cereal lovers the ability to order with ease via mobile technology and have the products they desire delivered in a matter of minutes, straight to their door.
Trend Themes
1. On-demand Delivery Services - Opportunity for businesses to partner with delivery services to offer on-demand deliveries for their products, creating more convenience for consumers.
2. Keto-friendly Products - Opportunity for businesses to offer keto-friendly products that cater to the growing demand for low-carb and sugar-free options.
3. Shift Towards Breakfast Foods - Opportunity for businesses to cater to the changing eating habits of consumers by offering breakfast items at any time of day.
Industry Implications
1. Food Delivery - Opportunity for food delivery companies and restaurants to offer on-demand delivery services, providing consumers with fast and convenient options to receive their desired food items.
2. Health and Wellness - Opportunity for health and wellness companies to develop keto-friendly products that cater to consumers who are interested in low-carb and sugar-free options.
3. Cereal and Breakfast Foods - Opportunity for cereal and breakfast food companies to adapt to the changing eating habits of consumers by offering breakfast items at any time of day.
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