Al Nassma
References: ananova & arbroath.blogspot
Got a sweet tooth and a taste for the truly exotic? Then you’ve got to try the latest chocolate innovation -- it’s made from camel's milk. As camel milk is a traditional staple in the Arabic world, the new chocolate is expected to have a potential market of some 200 million people.
The powdered camel milk is sent to the Austrian Chocolatier Hochleitner to make what is lower fat and sweeter chocolate than that derived from cow’s milk.
The chocolate is called Al Nassma which is the name of a cool desert wind.
The powdered camel milk is sent to the Austrian Chocolatier Hochleitner to make what is lower fat and sweeter chocolate than that derived from cow’s milk.
The chocolate is called Al Nassma which is the name of a cool desert wind.
Trend Themes
1. Camel Milk Chocolate - A disruptive innovation opportunity in the chocolate industry, targeting a niche market of consumers with a taste for exotic flavors and a demand for healthier, lower fat options.
2. Alternative Milk Products - An emerging trend in the food and beverage industry, providing opportunities for plant-based and non-traditional milk alternatives, such as camel milk, to cater to diverse consumer preferences.
3. Cultural Influences in Food - A trend highlighting the importance of cultural diversity in the food industry, creating opportunities for unique and culturally-inspired products like camel milk chocolate to attract consumers seeking new and authentic experiences.
Industry Implications
1. Chocolate Manufacturing - An industry with potential for disruptive innovation by exploring alternative ingredients such as camel milk to create innovative and healthier chocolate options.
2. Dairy Alternatives - An industry poised for disruption by expanding beyond traditional milk sources and incorporating alternative milk products like camel milk, providing new options for health-conscious and adventurous consumers.
3. Gourmet and Exotic Foods - An industry catering to consumers seeking unique and luxurious food experiences, offering opportunities for innovative products like premium camel milk chocolate to tap into this market segment.
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