Soft Services and D.S. & Durga Launched a Fragrant Buffing Bar
Laura McQuarrie — August 22, 2024 — Fashion
References: softservices & marieclaire
Immersive fragrance brand D.S. & Durga leveraged Soft Services' expertise in performance skincare treatments for the body to create a special edition of the brand's microcrystal exfoliant Buffing Bar. The co-branded Debaser Buffing Bar provides all the benefits of Soft Services' original Buffing Bar, plus beautiful notes of ripe fig, iris, coconut milk, tonka, and blond woods.
This exfoliating body care bar is ideal for weekly moderate-to-intense physical exfoliation, and it sloughs away dead skin cells with a fine exfoliator and leaves skin softer with ingredients like shea butter and aloe leaf juice. Perfect for rough areas like elbows, knees and heels, as well as keratosis pilaris, the Debaser Buffing Bar turns the task of exfoliation into a sensorial escape.
This exfoliating body care bar is ideal for weekly moderate-to-intense physical exfoliation, and it sloughs away dead skin cells with a fine exfoliator and leaves skin softer with ingredients like shea butter and aloe leaf juice. Perfect for rough areas like elbows, knees and heels, as well as keratosis pilaris, the Debaser Buffing Bar turns the task of exfoliation into a sensorial escape.
Trend Themes
1. Fragrant Skincare Hybrids - Combining potent skincare treatments with immersive fragrances transforms daily routines into luxurious experiences.
2. Co-branded Wellness Products - Collaborations between distinct brands create unique products that harness the strengths of both, captivating diverse consumer bases.
3. Sensory-focused Beauty - Products designed to stimulate multiple senses offer an enhanced and immersive user experience, elevating everyday self-care rituals.
Industry Implications
1. Beauty and Personal Care - Innovative exfoliant bars merge luxurious scents with effective skincare, appealing to consumers seeking both functionality and indulgence.
2. Fragrance - Integrating sophisticated fragrances into skincare products enhances the appeal of traditional personal care routines.
3. Wellness - Products that turn mundane self-care tasks into multisensory escapes cater to the growing consumer desire for holistic wellness experiences.
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