Boldly is Launching Calamari, Salmon, Tuna, Sashimi & Shrimp
Laura McQuarrie — January 26, 2023 — Lifestyle
References: boldlyfoods & myarklamiss
Boldly is a new plant-based seafood brand that's introducing itself to the world with a bang with 100% vegan calamari, salmon and tuna sashimi, shrimp, crab sticks and white fish filets. This disruptor is on a mission to deliver the taste and texture of seafood products that are already familiar to consumers, yet deliver a more sustainable alternative that's mindful to people and the planet alike.
With rising concerns about overfishing, and high mercury and heavy metal levels, Boldly is offering a better alternative to traditional seafood by making the most of konjac root vegetable as its core ingredient.
The plant-based seafood brand is launching this summer via restaurant and foodservice partnerships and it speaks to the needs of flexitarians.
With rising concerns about overfishing, and high mercury and heavy metal levels, Boldly is offering a better alternative to traditional seafood by making the most of konjac root vegetable as its core ingredient.
The plant-based seafood brand is launching this summer via restaurant and foodservice partnerships and it speaks to the needs of flexitarians.
Trend Themes
1. Plant-based Seafood - Boldly is introducing 100% vegan seafood products that closely mimic the taste and texture of traditional seafood, offering a more sustainable alternative.
2. Sustainable Food - Boldly's use of konjac root vegetable as a core ingredient for its plant-based seafood products offers a more sustainable and eco-friendly option for consumers concerned about overfishing and heavy metal levels.
3. Flexitarianism - Boldly's launch via restaurant and foodservice partnerships speaks to the needs of flexitarians, consumers who are looking to reduce their meat and seafood consumption without giving them up entirely.
Industry Implications
1. Food and Beverage - Boldly's innovative plant-based seafood products disrupt the traditional seafood industry and offer new opportunities in the food and beverage industry for sustainable and vegan options.
2. Sustainability - Boldly's use of konjac root vegetable as a core ingredient for its plant-based seafood products highlights a growing trend in sustainability and presents new opportunities in the industry for eco-friendly options.
3. Restaurant and Hospitality - Boldly's launch through restaurant and foodservice partnerships present new opportunities for the hospitality industry to cater to the needs of flexitarians and offer more sustainable options for consumers concerned about the impact of seafood production on the environment.
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