LG and Netflix's 'B&Binge' Stays are Styled Like Favorite Shows
Laura McQuarrie — July 19, 2018 — Pop Culture
References: lg & adsoftheworld
With the rise of streaming services, a number of binge-watching retreats have been introduced over the years, providing fans with everything from snacks to comfortable bedding for comfortable viewing experiences. Now, LG and Netflix are coming together to offer the 'B&Binge,' which gives fans the chance to watch their favorite shows from the world of their favorite shows.
All viewing experiences are powered by an LG OLED TV, but the settings vary to suit the different Netflix series. For instance, the B&Binge for Arrested Development is set on a yacht, while the elegant experience crafted around watching The Crown is set in a 15-bedroom palace in Yorkshire, England.
LG and Netflix are giving fans the chance to win a two-night B&Binge stay for themselves and a guest as part of a contest.
All viewing experiences are powered by an LG OLED TV, but the settings vary to suit the different Netflix series. For instance, the B&Binge for Arrested Development is set on a yacht, while the elegant experience crafted around watching The Crown is set in a 15-bedroom palace in Yorkshire, England.
LG and Netflix are giving fans the chance to win a two-night B&Binge stay for themselves and a guest as part of a contest.
Trend Themes
1. Binge-watching Retreats - Opportunity for companies to create immersive experiences for fans of popular shows, providing unique and memorable viewing experiences.
2. Streaming Services - The rise of streaming services has created a demand for innovative ways to enhance the binge-watching experience, opening up opportunities for partnerships and collaborations.
3. Personalized Entertainment - Consumers are seeking personalized and tailored experiences, leading to the development of customized binge-watching retreats that cater to individual preferences and show preferences.
Industry Implications
1. Hospitality - Hotels and accommodation providers can tap into the binge-watching trend by creating themed rooms or packages that offer immersive viewing experiences.
2. Consumer Electronics - Companies in the consumer electronics industry can collaborate with streaming services and content creators to develop products and technologies that enhance the binge-watching experience.
3. Entertainment - Entertainment companies can partner with streaming platforms to create promotional experiences, such as pop-up events or exclusive screenings, to engage and attract fans of popular shows.
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