Betera is a Dry, Refreshing, Low-Sugar Atlernative Drink
Laura McQuarrie — January 7, 2022 — Lifestyle
References: drinkbetera & design-milk
Betera makes sparkling beverages that are dry, bright, refreshingly bitter and alcohol-free. The alternative beverages are low in sugar and full of flavor from interesting botanical ingredients like Rhubarb-Hibiscus, Ginger-Orange and Elderflower-Lime. These bottled beverages have complex flavor profiles that are like cocktails but easier to enjoy anytime and anywhere.
The all-natural, responsibly sourced ingredients that go into making Betera beverages are thoughtfully considered to create standout sippers. The Elderflower-Lime variety, for example, balances the zestiness of citrus with florals, plus pithy lemons, bitter hops and linden honey. The boldly colored Rhubarb-Hibiscus flavor unites equally intriguing ingredients: red currants, vanilla bean, rhubarb root, ruby red grapefruit and mandarin orange.
These bottled beverages, best served chilled, are loaded with beneficial botanicals and just four grams of sugar.
The all-natural, responsibly sourced ingredients that go into making Betera beverages are thoughtfully considered to create standout sippers. The Elderflower-Lime variety, for example, balances the zestiness of citrus with florals, plus pithy lemons, bitter hops and linden honey. The boldly colored Rhubarb-Hibiscus flavor unites equally intriguing ingredients: red currants, vanilla bean, rhubarb root, ruby red grapefruit and mandarin orange.
These bottled beverages, best served chilled, are loaded with beneficial botanicals and just four grams of sugar.
Trend Themes
1. Bitter Beverages - Opportunity to explore creative non-alcoholic cocktail options using bitter botanical ingredients.
2. Low-sugar Beverages - Innovative beverage companies can capitalize on the trend of healthier drink options with low amounts of sugar.
3. Sparkling Beverages - Opportunity to create more thirst-quenching and bubbly alternatives to traditional soft drinks.
Industry Implications
1. Non-alcoholic Beverage Industry - Companies can create unique non-alcoholic beverages and position themselves as a healthier alternative to alcoholic drinks.
2. Health and Wellness Industry - Consumers seeking healthier beverage options can drive growth for non-alcoholic and low-sugar beverage companies.
3. Hospitality Industry - Bartenders and restaurants can expand their offerings with unique non-alcoholic options that cater to the growing demand for healthier and non-alcoholic beverage choices.
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