The BEA Sparkling Energy Drink Has Naturally Sourced Caffeine
Michael Hemsworth — May 15, 2020 — Lifestyle
References: isagenix & trndmonitor
The BEA Sparkling Energy Drinks are a range of beneficial dietary supplements that will provide consumers with a way to quench their thirst, increase their energy and even support their overall wellness. The drinks are made with 125 milligrams of naturally sourced caffeine in the mix from green tea, and also features vitamins and nutrients from raw fruits and vegetables. This helps the drinks to have an array of adaptogens along with antioxidant vitamins including A, C and E.
The BEA Sparkling Energy Drinks come in Citrus Sunrise, Berry Bellini and the new Mango Mimosa flavor varieties, and contain just 10 calories each with only a single gram of sugar each. The beverages are positioned for consumers aged 16 years and up.
The BEA Sparkling Energy Drinks come in Citrus Sunrise, Berry Bellini and the new Mango Mimosa flavor varieties, and contain just 10 calories each with only a single gram of sugar each. The beverages are positioned for consumers aged 16 years and up.
Trend Themes
1. Adaptogenic Energy Drinks - Opportunity for the development of energy drinks that use adaptogens to support overall wellness.
2. Naturally Sourced Caffeine - Opportunity for the use of naturally sourced caffeine, such as from green tea, in energy drinks for a perceived healthier option.
3. Low-calorie Energy Drinks - Opportunity for the creation of energy drinks with low caloric content to cater to health-conscious consumers.
Industry Implications
1. Energy Drink Industry - Opportunity for established energy drink companies to develop or expand their product line to include adaptogenic, naturally sourced caffeine and low-calorie energy drinks.
2. Functional Beverage Industry - Opportunity for the functional beverage industry to offer more energy drink options that are perceived as healthier, such as those that use natural ingredients and/or are low in calories.
3. Supplements and Wellness Industry - Opportunity for the supplements and wellness industry to add energy drinks to their product line that target consumers who want to support their overall wellness.
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