Band Aid 30 and UK Pop Stars Fight Ebola Spreading in West Africa
Alyson Wyers — November 17, 2014 — Pop Culture
References: mydonatetelethonsappeals.bt & refinery29
In an effort to raise money for charity, specifically for Ebola treatment and prevention in West Africa, an enormous number of UK-based singers came together as Band Aid 30 to record a Christmas-themed single. Artists such as the members of One Direction, Ed Sheeran, Rita Ora, Sam Smith, Cold Play's Chris Martin, Bastille, U2's Bono, Seal and Ellie Goulding among others re-recorded 'Do They Know It's Christmas?' Sir Bob Geldof premiered the song and music video during UK's The X-Factor. Like the original 1984 version, the video integrates horrific scenes from West Africa.
Donations can be made to Band Aid 30 online. All proceeds from this multi-celeb starring sing-along will also go to fight Ebola's spread.
Donations can be made to Band Aid 30 online. All proceeds from this multi-celeb starring sing-along will also go to fight Ebola's spread.
Trend Themes
1. Charity-focused Celebrity Collaborations - The success of Band Aid 30 highlights the potential for high-profile celebrities to generate huge donations for charitable causes by creating collaborative music projects.
2. Creative Fundraising Endeavors - The popularity of Band Aid 30 illustrates the value of creativitity in fundraising endeavors, as unique or attention-grabbing initiatives are more likely to engage potential donors.
3. Socially Conscious Marketing Efforts - The use of music as a tool for social change as exemplified by Band Aid 30 demonstrates a growing interest in socially conscious marketing efforts that prioritize ethical responsibility and community involvement.
Industry Implications
1. Entertainment - Collaborative musical endeavors like Band Aid 30 could be used as a disruptive innovation opportunity to generate funds and awareness for social issues in other industries such as film, theater, and comedy.
2. Non-profit - The success of Band Aid 30 and similar charity-focused celebrity collaborations highlights the potential for non-profits to leverage high-profile advocates and influencers to generate more donations and elevate their causes.
3. Marketing/advertising - The popularity of Band Aid 30 and similar socially conscious marketing efforts could serve as a catalyst for marketing and advertising firms to create more initiatives that prioritize community engagement and philanthropy.
0.4
Score
Popularity
Activity
Freshness
