Artemis Helps Brands with Visual Merchandising in Virtual Stores
Laura McQuarrie — February 24, 2022 — Business
References: fashionunited.uk
Artemis is a new SaaS solution from VR tech developer Emperia that helps brands with visual merchandising in virtual stores. This technology gives brands the power to update and refresh the collections they present in their digital spaces with ease, ultimately strengthening their presence n the metaverse.
The technology also shares the advantage of being able to connect to existing e-commerce platforms and support inventory management and checkout. Artemis supports what Olga Dogadkina, Emperia’s co-founder and chief executive officer sees as a "switch from a one-off virtual promotional experiences state-of-mind into a notion of creating permanent online, flagship stores, which requires a different look and feel and user experience."
With the future of business in the metaverse, brands need to be able to constantly adapt and Artemis is a solution for just that.
The technology also shares the advantage of being able to connect to existing e-commerce platforms and support inventory management and checkout. Artemis supports what Olga Dogadkina, Emperia’s co-founder and chief executive officer sees as a "switch from a one-off virtual promotional experiences state-of-mind into a notion of creating permanent online, flagship stores, which requires a different look and feel and user experience."
With the future of business in the metaverse, brands need to be able to constantly adapt and Artemis is a solution for just that.
Trend Themes
1. Virtual Merchandising - Virtual merchandising technology like Artemis offers disruptive innovation opportunities for brands to create permanent online, flagship stores with a unique look and feel.
2. E-commerce Integration - The integration of e-commerce platforms with virtual merchandising technology like Artemis offers disruptive innovation opportunities for inventory management and checkout experiences.
3. Metaverse Marketing - The rise of the metaverse creates opportunities for disruptive innovation in marketing strategies, with virtual merchandising technology like Artemis enabling brands to strengthen their presence in virtual stores.
Industry Implications
1. Retail - Virtual merchandising technology like Artemis offers disruptive innovation opportunities for retailers looking to create permanent online, flagship stores with a unique look and feel.
2. E-commerce - The integration of e-commerce platforms with virtual merchandising technology like Artemis offers disruptive innovation opportunities for the e-commerce industry, particularly in inventory management and checkout experiences.
3. Marketing - The rise of the metaverse creates opportunities for disruptive innovation in marketing strategies, with virtual merchandising technology like Artemis enabling brands to strengthen their presence in virtual stores.
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