These New Arla Yogurt Products Come in Several Varieties
Michael Hemsworth — November 12, 2024 — Lifestyle
References: arla & retailtimes
These new Arla yogurt products are headed to the UK market as a series of dairy products targeted towards the nutritional and lifestyle preferences of today's health-minded consumer. The products include the Arla LactoFREE natural yogurt, Arla Skyr Whipped and Arla Protein, which are each targeted towards a specific occasion for shoppers to pick up. The Arla LactoFREE natural yogurt responds to increased calls for lactose-free dairy products, while the Arla Skyr Whipped offers a creamy indulgence and the Arla Protein yogurt pot offers 45-grams of protein.
Associate Category Director Catriona Mantle commented on the new Arla yogurt products saying, "Health and taste are the biggest reasons that shoppers are generally consuming yogurts, but we also know that shoppers aren’t shopping for ‘yogurts’, they’re shopping for specific occasions. We are therefore offering shoppers a choice; whether they’re looking for a yogurt to meet functional needs, big or small serving sizes, or for a particular level of indulgence. Our Arla yogurts portfolio is growing, but we’re not stopping there, as we have exciting plans to come in 2025!”
Associate Category Director Catriona Mantle commented on the new Arla yogurt products saying, "Health and taste are the biggest reasons that shoppers are generally consuming yogurts, but we also know that shoppers aren’t shopping for ‘yogurts’, they’re shopping for specific occasions. We are therefore offering shoppers a choice; whether they’re looking for a yogurt to meet functional needs, big or small serving sizes, or for a particular level of indulgence. Our Arla yogurts portfolio is growing, but we’re not stopping there, as we have exciting plans to come in 2025!”
Trend Themes
1. Functional Food Personalization - Personalized functional foods are aligning with consumer demand for tailored nutritional benefits to fit unique health needs and lifestyle preferences.
2. Lactose-free Dairy Innovation - The introduction of lactose-free dairy products signifies a rising trend in addressing dietary restrictions while maintaining traditional flavors and textures.
3. High-protein Snack Solutions - High-protein snacks are gaining traction as they offer convenience and support fitness and wellness goals, catering to health-conscious consumers.
Industry Implications
1. Dairy Alternatives - The dairy alternatives industry is expanding to encompass a wider variety of lactose-free products that accommodate the dietary needs of diverse consumer groups.
2. Health and Wellness - The health and wellness industry is thriving with the development of products that deliver specific functional benefits such as high protein content and lactose-free options.
3. Convenience Foods - Convenience foods are evolving to include healthier and more personalized options like functional yogurts that align with everyday dietary and lifestyle needs.
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